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Archive for May, 2011


Social shouldn’t just mean virtual

Yesterday, was one of those days when you can hear those Eureka moments happen in your head at regular intervals. I was at BlogCamp London run by Tots100 in connection...





Brands uniting for social media rewards

In a move that appears to have been overlooked by much of the mainstream media, airline bmiBaby this week announced a blatant move into gamification via a tie-up with location-based...


Facebook becomes reality

Farmville addicts rejoice. No, there is not a Farmville 2 on the horizon, rather a real world version of Farmville run by the National Trust. After hours of virtual farming,...