How do I set up my Digital Marketing Suite package?
This article will show you how to activate and set up Digital Marketing Suite.
Before you can start using Digital Marketing Suite, you’ll need to set it up by adding your business’ details to your purchased plan. This can be done by completing the steps outlined within this guide.
Please note: although the images shown below feature Competitor Insights, the following steps can be applied to any Digital Marketing Suite product.
If you have purchased our Ad Builder or Full Marketing Suite package, you’ll need to take additional steps to set up their unique campaigns. For details on how to do this, please read the following articles:
Start by logging in to your 123 Reg Control Panel.
From there, click Activate opposite Digital Marketing Suite within the Activate Your Products section.
This will take you to a new page where you will see all your purchased Digital Marketing Suite packages. From here, click Activate for your product.
A pop-up window will now appear, asking you to enter a few basic details. Simply complete the provided fields and then click Activate.
After a few seconds, your product will be ready for you to access. From here, simply click Launch.
You will now be taken to the Setup Wizard for Digital Marketing Suite. Start by entering the name of your business into the provided field.
As you enter your business’ name, you will receive a list of relevant suggestions.
A map will also appear behind the search function, featuring markers for each entry. Simply find and select your business from either of these options.
If, however, you can’t find your business within the list/map, then select Add business manually instead.
From here, you can manually enter a few basic details for your business into the provided fields. Once you’ve done this, click Next to continue.
You’ll also need to set the operating area for your business. If you offer a nationwide service, then select Nationwide in United Kingdom.
Otherwise, you’ll need to enter up to 2 locations (such as a city or county) and then set the radius of your business’ operating area. Once you’ve done this, click Next to continue.
On the next page, you can begin adding relevant keywords for your business by entering terms into the provided field. Each keyword features a difficulty rating as well as a search volume, which represents the popularity of that term.
You may choose between 5 and 20 keywords that you think people will use to search for your products or services. Keywords can include multiple words, but make sure you separate each keyword with a comma.
After you’ve added a few keywords, a pop-up window will appear offering you a list of suggested keywords. Simply click Show suggested keywords to view this list.
This will take you to a new page that features a list of suggested keywords. To add these keywords to your main list, simply click the tickbox that appears alongside each term and then click Add keywords.
You should aim to use a mixture of Low, Medium and High difficulty phrases that are relevant to your services.
You can also edit your selected keywords by hovering your cursor over a particular term and then clicking the Edit icon that appears (represented by the pencil).
This will allow you to edit your keyword to say anything you want. Doing so will also affect that keyword’s difficulty and search volume. From there, click Save to confirm your changes.
If you want to delete a keyword, then simply hover your cursor over a particular term and then click the Delete icon that appears (represented by the dustbin).
Once you’re happy with your selection of keywords, click Next to continue.
On the next page, you’ll need to add up to 10 categories that are relevant to your business.
Our Digital Marketing Suite product will automatically generate the most suitable categories for you, although you can remove these suggestions by clicking the X icon within each option. You can also add new categories by entering terms into the provided search function.
Above all, make sure that your Primary category is the most suitable category for your brand. Once you’re happy with your selection, click Continue.
Next, you’ll need to choose up to 5 competitors that you want to monitor and compare your marketing activity against.
This can be done by hovering your cursor over any of the suggested businesses that will be automatically generated for you, and then selecting the + icon that appears. Alternatively, you can enter the URL of your competitor’s website into the provided search function.
Once you’ve added a competitor, they will appear within your Selected Competitors tab. To remove any from your selection, simply hover your cursor over their name and then click the Delete icon that appears.
Once you’re happy with your selection of competitors, click Next to continue.
You will now be taken to the Business summary page, where you can review all the details you previously entered.
From here, scroll down to Website CMS and click WordPress. This will open a drop-down menu featuring a list of different website builder tools. Choose 123 Reg website builder from the list of options.
Next, make sure that all the information on this page is correct and accurate.
Once you’re happy with everything, click Finish project setup to complete the process.
After a few moments, your product will be set up, whereupon you’ll be shown your overall optimisation score along with a list of ways to improve with your marketing strategy.
Simply click the X icon in the top-right corner to close this page and view your main dashboard. Congratulations!
Please note: it will take 2 days for your Digital Marketing Suite product to be fully configured and ready to use.