Archive for September, 2012

Iain Lee - The Magic of the Internet

The size of the universe and dancing TV personalities

You know the problem – you’re sat in front of your computer, having told your wife you’re popping upstairs to ‘do some work’. But man, it’s so hard to actually get that work started. Instead, you find yourself falling down the rabbit hole and getting lost in a world of weird websites and useless YouTube [...]


Why focusing just on sales won’t make a business

If you are in business, you should be doing it to make money. If not get out now. Running a business is not for the faint-hearted and even if you have £s to squander running a loss making business brings about more problems than just dwindling bank-balances. So the key for your business should be [...]


6 Tips on adopting Bring Your Own Technology in your workplace

In the modern world where your employees may often own newer technology than you as a company, the temptation to Bring Your Own Device (BYOD / BYOT) and use it for work purposes are great and many employees are eager to do so. In certain industries it is being embraced too creating a wave of [...]


6 sales techniques the experts keep secret

While bookstores are packed full with sales tip books, getting the best sales people to reveal the real magic ingredients of their success is often an almost impossible task. Nobody likes to give away their advantage but since, most of these are common sense and in practice every day we see no harm in making [...]


The importance of being earnest – Why focus is the key to success

Being earnest in business is the most important lesson you could ever learn. Giving your business the importance it deserves and treating it to the serious attention it demands is the only true route to success. Striving on the road to success it can be very easy to lose sight of your goal. It is [...]


6 FREE tools no business should be without

The way to a successful business is to make sure you keep your costs down and hopefully help push your profits up. Whether you are just starting out with your business or further down the line, there is certainly no shame in taking advantage of the large number of free tools out there that can [...]


Did you know Google Analytics can do this?

What’s the point of promoting your products online if you can’t track the results and see if your strategy is working? Analytics software is a must-have for any respectable business that doesn’t assume their business is successful just by counting the number of visitors with a counter. As a business, you need to understand the [...]


How to build a site that visitors trust

Every business on the Internet wants to achieve four goals: increase sales, get more revenue, increase customer loyalty and get new customers. There are many ways to achieve these goals like offering discounts, creating contests and promoting products and services on every relevant channel. Even if these techniques are good and work most of the [...]


URLs are your first line attack

URLs are important on-page SEO elements as we use them to travel from a page to another so they underpin your entire website.  When you create a new site, create it with SEO in mind and try to come up with the best way to form URL structures for it. What Google says Google recommends [...]


Titles give your content a name

So many web pages on the Internet have poor page titles like “Home”, About us”, “Services” or no titles at all. Web page titles are very important because these describe the content on a page and, from an SEO point of view, they are priceless. There are some CMS (content management systems) that can create [...]