Blog
When creating or redesigning a website, it’s often the homepage that gets most of the attention. Then the product and services pages. The FAQ page is usually overlooked or treated as an...
Are you considering adding pop-ups to your site or blog, but aren’t sure whether they’ll work or, on the contrary, annoy and drive visitors away? Here’s the thing: when done right, pop-ups work....
So many business owners lose sales because they don’t take the time to build trust and a relationship with visitors. They assume that if someone visits their site and doesn’t buy anything,...
Small business owners often face tough decisions when it comes to choosing the right strategies or tools to establish or grow their presence online. One of these decisions may also be whether...
Are you planning to make online shopping available on your website, change your delivery fees or run a sale or promotion on your site? Do you want to let your customers know...
Attracting lots of new visitors to your website is great. But you know what’s better? Enticing them to return. Because if they return, it means they’re interested in what you’re selling so...
For a few years now, a statistic has been floating around that the average person’s attention span is shorter than that of a goldfish, which is about eight to nine seconds. But...
Instagram has become one of the top social networks used by consumers to discover, research, and talk about new products. Businesses around the world, from big brands to startups and local mom-and-pop shops,...
Being a solopreneur or the only person in the small business marketing department usually means having to constantly juggle 101 things at a time. One moment you’re writing press releases and blog...
The promise of search advertising is that you can show ads where you target selected keywords and only pay when users searching for those keywords on Google click on your ads. It seems...
