Posts Tagged ‘google’

Google AdWords Year in Review 2012

For many small businesses, Google AdWords is the biggest single source of website visitors. Although it’s a simple platform, Google relentless improves the features, making it quite a challenge to keep up to date! In case you missed them, here are the main highlights for 2012 January was fairly quite one compared to what came [...]

Why you should be using Google’s New Data Highlighter

Google is constantly trying to improve its search engine results and help users find exactly what they’re looking for and fast. Now it has released a Data Highlighter tool that allows site owners to create structured data, currently only for events and only in English. Soon enough it will extend the functions for this tool [...]

What is AuthorRank and how to implement rel=”author”

You’ve probably seen those rich snippets in Google’s search results that show you not only the name of the author of a blog post but also his picture. This is a really cool feature because when you write a blog post your readers can also put a face to your name. Since recently, Google has [...]

Interview: Fighting Malware with Anirban Banerjee

2012 continues to be a year of great excitement for 123-reg. We are thrilled to announce the release of Site Scanner, powered by Stop the Hacker. For those not in the know, Site Scanner is a SaaS based malware monitoring tool that scrutinises a user’s website, notifying the customer when malicious code/viruses are found via [...]

Did you know Google Analytics can do this?

What’s the point of promoting your products online if you can’t track the results and see if your strategy is working? Analytics software is a must-have for any respectable business that doesn’t assume their business is successful just by counting the number of visitors with a counter. As a business, you need to understand the [...]

Why would you want to quit Google?

Last week Kate Dailey posed a question on BBC News Magazine Online: “Is it possible to quit Google?“.  Featuring the thoughts of three computer professionals trying to part ways with Google, the article raised concerns over the Google group’s privacy agreements that even EU officials have suggested are too invasive, but is Google really that [...]

Google Hangouts: international collaborative working.

I have had a very busy few weeks. Monday saw the launch of my new company, FireCask, a digital marketing agency that specialises in WordPress and Creative Content amongst other things. The company was formed through many hours of videoconferencing, most of it being done through Google+ Hangouts (you can read more about our launch [...]

Why You Need to Get to Grips with Google+ Local

You’ve heard all the furore about Google’s (relatively) new social platform, your online marketing manager or agency has explained the implications for search, and your business now has a page on the network; it’s time to start making the most of the features it offers. One of these features is Google+ Local, a new combination [...]

Google + – Why building your circles is the key to success

After a redesign in April 2012, Google+ is gradually increasing its presence in the vast array of social media. One feature of the social network that stands out from other platforms are ‘Circles’. What are the purpose of Circles? Ultimately to organise people and share information with the relevant target audience. Google state that Circles [...]

The ultimate nightmare. What does being blacklisted by Google mean to your business?

Did you know that Google blacklists 6,000 websites every single day? You might be doing everything white-hat and running your business website according to Google’s rules but still experience the ultimate ordeal – being blacklisted by Google. If you are excluded from Google’s index, your website will disappear and no one will be able to [...]