A beginner’s guide to selling on Instagram
Instagram has become one of the top social networks used by consumers to discover, research, and talk about new products.…
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How to increase your quality score in Google Ads
The promise of search advertising is that you can show ads where you target selected keywords and only pay when…
How to get more people talking about your business online
As a small business owner, you probably can’t afford elaborate and expensive marketing tactics. And if you’re on a limited…
Five ways to upgrade your brand’s online customer experience
You have a fantastic product that’s easy to use. You have competitive prices. You also have an engaging presence on…
Why (and how to) create evergreen content to get more traffic to your site
Every time you publish and promote a fantastic piece of content, it gets the attention of your audience. People come…
Five tips to create a great return policy and earn more loyal customers
When you're selling products online, it’s normal for returns, exchanges and refunds to happen. They're all part of doing business.…
Seven Valentine’s Day marketing ideas to win your audience’s hearts
These days, customers have mixed feelings when it comes to Valentine’s Day. Depending on their current romantic situations, some might…
Ten small business ideas with low start-up costs
Starting a small business. It's a dream many hold but few put into action. Why? The lack of time, skills,…