Why every small business should have a brand style guide (and tips to create yours)
In a market that's now stiflingly competitive, how do you stand out from hundreds of similar businesses that claim to…
123 Reg business success story: Bruno’s Dinner
Working life can be great. But sometimes, it can be, well, not so great. What once felt like an ideal…
A beginner’s guide to selling your own online course
If you've created an online course, how do you go about promoting it and enticing people to buy it? Do…
Brandable vs. descriptive domain names (and which one is right for your small business)
Do you have a great idea for a new business? Eager to get started online? Then the next step is…
Six most common ecommerce advertising mistakes (and how to fix them)
Online advertising is one of the quickest ways to send targeted traffic to your ecommerce site and start generating sales.…
What are PPC conversion rates
Running a pay-per-click (PPC) campaign is hard work. You need to find relevant keywords, write and prepare compelling ads, target…
Join 123 Reg at the Business Show
Are you planning to launch a new business? Or perhaps you're looking to find new, innovative ways to expand an…
Pinterest vs. Instagram (and which one is right for your small business)
Creating and sharing images and videos for marketing has become one of the most popular and effective digital marketing tactics…
How to fix these six common copywriting mistakes that can kill your sales
You spend hours writing what you think is an amazing piece of copy. Then you hit ‘publish’ but nothing’s happening.…
How to write an engaging press release
Just like blog posts and social media updates, press releases are a valuable part of your marketing strategy. They give…