Which marketing tactics should a new online business prioritise?
So you're launching a new online business. Perhaps you're still in the planning stage, or maybe you've got your website…
What would being blacklisted by Google mean for your business?
Have you ever searched Google, clicked on a relevant result, only for the search engine to tell you that the…
The real-time Penguin algorithm is finally here!
It’s official. After a nearly two-year wait, Google has finally launched the long-anticipated Penguin update. This is the fourth major…
How your small business can use psychology to engage customers
You may have noticed we’ve got a new website! It launched back in August, thanks to the hard work of…
Why would someone want to hack my small business website?
If you're running a small business it's easy to imagine that no one would be interested in hacking your site.…
Global Publicity’s Nikki McNeill reveals how starting a business can change your life
Dragging yourself to work on a Monday morning isn't always fun. And neither is having to sculpt your life around…
Eight quick SEO techniques that you can use right now
People who succeed with search engine optimisation (SEO) do two things very well: Firstly, they identify and implement the key…
7 copywriting mistakes to avoid for better social media marketing
First impressions are everything – and your copywriting is the start of your relationship with potential customers. They’ll land on…
10 more marketing ideas to promote your small business on less than £100 a month
Promoting a business is an ongoing challenge for small businesses. How can you get your name in front of potential…
Are your digital skills holding your business back?
Small and micro businesses are the lifeblood of the UK economy. They make up nearly a fifth of the UK…