Your guide to a successful online business!

Nick Leech

Nick Leech Nick Leech is group marketing director at 123-reg. His contributions to the blog cover all aspects of online marketing. Nick loves the fact that the Internet allows the smallest business to take on the largest, and win. And when he’s not knee deep in excel and analytics he’s usually out running.

Posts by Nick Leech:

Swift Six: How to generate more leads from your website

Nick Leech

In this Swift Six, I’ll be taking your through some tips that can help your website generate more leads for your business. Leads are absolutely vital for online businesses, so you really should be maximising the power of your website. Let’s get started. View Transcript Hello and welcome to another Swift Six from 123-reg. This…

Six jobs only the boss of a small business can do

Nick Leech, group director digital at 123-reg

Disclaimer: In this post when I say “boss” I mean “MD” and “CEO” and “founder”. They’re interchangeable. Bear with me… “Another round?” I groaned internally. Another round of drinks? It was already way past my bedtime, yet no one else wanted to leave. “Sounds good. I’ll get them,” I answered. What choice did I have?…

Customer loyalty webinar: Why loyalty matters and how to get it

Nick Leech

In this webinar, I’ll be explaining why loyal customers are one of the most important assets any business have. I’ll also tell you how to build loyalty to ensure that your company is as strong as possible. It’s not something that’s easy to do, but it is worth rising to the challenge. Click the button…

Swift 6: Ways to overcome sales objections


Welcome to another Swift 6. In this latest video, I’ll be explaining how you can overcome some of the biggest sales objections potential customers will have when they visit your website. This is an absolutely crucial topic as it can help you boost sales and increase profits just by making sure people know as much…

Swift Six: Questions to ask your SEO agency


Hello! In this Swift Six, I’ll be taking you through six important questions that you should ask for your SEO agency to make sure they’re doing the things they should be doing. Remember, if there’s anything that’s not in the video that you need help with, just leave a comment and I’ll get back to…

7 big myths about starting and growing your own business


Having had several years of growth, the agency I’d co-founded had come to the attention of investors. They wanted some simple facts; reasons why we were worth placing a bet on. “So what’s your unique selling point? Why are you different, better? How can I know that you’re going to carry on doing this stuff?”…

Swift Six: Things customers hate about your website


In this Swift Six we’ll be looking at things you can do to your website that will drive customers away. These are common mistakes so make sure that your site doesn’t make any of them. Here we go. View Transcript Hello and welcome to another 123-reg Swift 6. This week we’re going to be talking…

Swift Six: SEO before launching a new website


Search engine optimisation (SEO) is vital to the success of any website so it’s important you get things right from the very beginning. Today I’m going to take you through the SEO elements you should be thinking about before you launch a new website. If you’ve got any questions leave them as a comment below.…

7 ways to make sure your customers and clients stay loyal


I started Euston Digital (now Barracuda Digital) with a colleague back in 2000, and we were ahead of the curve. But by the time I left in 2012, some competitors were five times the size. It’s a regret that we didn’t grow our digital agency business as fast as some others. At the same time,…

Swift Six: Questions to ask a web designer


In the latest Swift Six, I’ll take you through the six most important questions you can ask a web designer before you sign them up to build your new site. By asking a web design these vital questions, you can ensure you get the site you want and avoid major problems further down the line.…