Sometimes it is good to admit when you have made a mistake and Facebook‘s latest admission over the privacy changes that threatened to damage its domination of the social networking sector will have a gone a long way to repair customer confidence in the brand. Ironically, its own model of social networking has seemingly forced its hand.
Facebook has now changed its privacy settings again, in the wake of the protests both from users and various consumer groups and regulators. The latest new look clearly sets out what information is available to whom. Facebook recommendations are given but all settings can be changed by the user within a couple of clicks. For those hankering after the old-style privacy settings these are also accessible again via a ‘customize settings’ link at the bottom of the new privacy page.
As part of the latest changes users can now block who can see their friends list, a lost-feature that had been a particular privacy issue for many. Greater management is also given over applications and add-ons, many of which have access to an alarming amount of personal information. Users too can alter ‘public search’ settings to control what, if any, information can feature in search engine results.
Facebook have indicated the latest version will take a “few days” to roll-out and that users will be prompted to take a look at the new settings by a message on their homescreen. So whether you are an avid Facebook user or just have an account you rarely use, it might be worth checking your account and taking a look at what your current settings are offering to the world in terms of your personal data.
Do you think the latest changes have gone far enough to protect privacy?