Your guide to a successful online business!

Alexandra Gavril

Alexandra Gavril is a web copywriter or as she describes herself “a recovering journalist”. Since joining the 123-reg team, she has been covering subjects on our blog from search engine optimisation to choosing the perfect domain for your website.

Posts by Alexandra Gavril:


A beginner’s guide to blogging for business

 

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There’s no way around it. Blogging has a well-earned place in digital marketing strategy, whether you’re a startup, an established business or a freelancer. It’s one of the most effective ways to grab the attention of potential customers and to build credibility for your brand. In fact, businesses that blog see 126% more growth per



7 simple yet vital SEO first steps for a new website

 

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Steps Image by Håkan Dahlström/ Flickr.com

There’s no question that getting a new site live and into the search index is a daunting task. And what if you don’t know the search engine optimisation (SEO) tips and tricks that will get your site to the top? Not understanding the best SEO practices can leave your site in the dark which means



Six areas where video can increase sales on your website

 

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Businesses have been creating videos for years, in the form of ads on TV. However, few of them use video on their own websites. Instead, they prefer using text to generate sales. If you’re one of these businesses, it may be time to reconsider your video marketing strategy. Here are a few facts and stats


15 free social media plugins for WordPress to turn your site into a social butterfly

 

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A good business is a social business. There’s no point in having a nicely dressed up website if it’s completely antisocial and just sitting in a remote corner of the web. If there’s something missing that can limit your site’s appeal and effectiveness, that’s social media integration. Social media has revolutionised the way people find,




Six traffic-boosting alternatives to blogging

 

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Blogging is awesome. It can help you attract new visitors, showcase your expertise and increase brand awareness. But what if you hate writing or don’t feel you have enough to say to create your own blog? What if you don’t feel confident to write? Or what if you just don’t have the time to commit