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Getting listed on the first page of Google is an incredible accomplishment. But if you’re relying on Google to figure out what to share in their search engine results pages (SERPs) snippet,...
Google recently announced that they were adding another layer to their already complicated ranking algorithm. It’s called RankBrain and it’s a new artificial intelligence that processes a “very large fraction” of searches...
Update: Google has recently confirmed that a real time Penguin refresh will be rolled out before the end of the year. With this refresh, you could get a Penguin penalty very quickly...
Local SEO has seen another huge shake-up since Google released the Pigeon local algorithm last year. On Thursday, August 6th, Google updated the local search results, switching from the 7-pack local listings...
Everyone is talking about the need to provide quality content on your site if you want to rank highly in Google’s search engine results. But how exactly does Google identify quality content? Several...
At the beginning of May 2015, thousands of webmasters noticed significant changes in their Google rankings – some rising, some falling. Search marketers speculated it might have to do with Panda, Penguin...
Google made the importance of HTTPS as a ranking factor known to webmasters at the back end of last year. SSLs are increasingly important in building your web presence and more and more...
How much of your website traffic comes from Google? What would happen if that source of potential customers were to dry up overnight? Would your business be able to cope if your...
Each year Google updates its search algorithm hundreds of times. Most of these updates are minor but every few months, boom! – the search engine giant rolls out a major update that...
If performing a search engine optimisation (SEO) audit of your website sounds too complicated, too technical, or like something you believe only a few experts could tackle, think again. Knowing how to assess...
