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Source: http://tomfishburne.com/2013/11/acquisition.html Here’s a disheartening fact: It can cost up to 7x more to acquire a new customer than to keep an existing one. Also, according to Bain and Co., a 5% increase in customer retention...
Did anybody else notice how that little bit of sunshine seemed to make the month so much more pleasant? People being nice to one another, deals progressing and new networks created. Whether...
Image courtesy of Smarnad – FreeDigitalPhotos.net We’ve mentioned before that size isn’t everything in the world of business, but if you do have a sizeable staff base, it pays to make sure they...
It’s that time of year when leaflets come flicking out of magazines, posters confront you at every turn and emails hit your inbox daily advertising another ‘not-to-be-missed’ exhibition, show or seminar. To...
Are you an absolute beginner in terms of SEO? Nick Leech, Group Marketing Director at 123-reg, talks about six major SEO tips for absolute beginners in this Swift Six video presentation aimed at...
If there is one tool to help your B2C business you need to master, it is Twitter. Business that use the platform best can outshine their competition quickly and easily and with Twitter’s...
Being nice shouldn’t be seen as a negative. The ability to help others is a trait as worthy in business as it is in your personal life. Helping your clients, even if...
Like most of you, I stumbled into SEO. I was working for a marketplace that was selling website templates and the CEO asked me to look into that “SEO stuff”. It’s been...
Allowing for a short lunch break, some procrastination and the usual things that crop up, you now have around 6 hours between now and close of the daily business. Be pro-active and...
2014 may have restricted budgets but that doesn’t have to mean restricted success or ambition. Here’s six tools you can use to benefit your business for free and set you on the...
