If you’re looking for a better, more personal way to connect with customers, Periscope is the answer. It’s one of the newer and increasingly talked about social technologies that lets anyone broadcast video...
We’re on the final push to the end of the year and most marketers are already deep into their email marketing campaigns, while consumers are crossing gifts off their lists. If you’ve waited...
Google recently announced that they were adding another layer to their already complicated ranking algorithm. It’s called RankBrain and it’s a new artificial intelligence that processes a “very large fraction” of searches each...
When building a social media strategy for your small business, it helps to learn from what experts and other people in your industry are saying and doing. The best thing you can do...
If you sell products online, you’re probably aware of the increasingly important role that social media plays in boosting brand awareness and customer acquisition. With 93% of customers turning to social media to...
How often is too often? That is the question. The amount of emails that you send to your customers can have a significant impact on your revenue and engagement rates. But it’s not...
Pairing fonts can be difficult. Finding two or more fonts that work well is one thing, but finding two that work well together to create visual interest and to establish information hierarchy may...
Social media can be a marketer’s best friend or worst enemy. While it can be a fantastic tool for businesses to create a friendly persona and to interact with customers, it can also...
