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How to optimise images for search engines

You’re already optimising your site for search engines. You’re researching keywords and optimising everything from meta description to copy. (If you’re not doing these things, then check out our guide...



Six jobs only the boss of a small business can do

Disclaimer: In this post when I say “boss” I mean “MD” and “CEO” and “founder”. They’re interchangeable. Bear with me… “Another round?” I groaned internally. Another round of drinks? It...





Using emotion in business

In this the latest video from 123Conf, an event held at Google’s London headquarters earlier this month, Rob Mathers will explain how using emotion can help you build a stronger...