Online giving has become an important part of donating for supporters. Consider these stats: Online giving increased in 2016 by 7.9% year-over-year; Donations made via websites, social media and apps account for 26%...
While you’re not selling anything per se, you are trying to sell your mission and cause to donors, volunteers, members and anyone else who wants to get involved. And you can’t do that...
Starting your own small business or going freelance involves a lot of unglamorous beginnings: trying to build connections from scratch and doing work for free or for cheap in order to build your...
Imagine being able to buy movie tickets, find a local coffee shop, order pizza or a rental car… all with a simple verbal command. That’s the future of voice technology and it might...
For some odd reason, people seem to think that if you’re not selling anything, and you’re only asking people to donate, volunteer or even subscribe to your blog, you don’t need good copywriting....
When your potential customers are searching for your business online, what do they see? Is a hate site the number two listing on Google for your business name? Or is a bad review...
The proliferation of mobile internet access via smartphones and the growing number of searches containing “near me” keywords have made local visibility critically important for businesses of all sizes. But what if your...
Millennials are a demographic that every business out there wants to charm. But the trick in earning their loyalty involves getting their attention, and keeping it too. This is no easy task considering...
