It’s hard to believe, but 57% of businesses in the UK don’t use social media to increase brand recognition and to engage with their audience. That’s surprising considering we live in a society...
You may have a beautifully designed website filled with loads of useful content, but how do you know that it’s in tip-top shape? How do you know if in fact it doesn’t have...
You’re probably familiar with search engine optimisation (SEO), but what about social media optimisation (SMO)? While it’s not as popular as SEO, SMO is about using social channels like Facebook, Twitter, Reddit and...
Landing page optimisation is big business, and not just for successful pay-per-click (PPC) campaigns but also for longer term projects that generate leads and sales. So if your landing pages aren’t doing a...
Social media platforms are fantastic tools for any business looking to engage with their audience. When used right, it can lead to increased exposure for your brand and greater customer service. However, a...
So you’ve launched your business online and opened the doors to customers on the web. You’ve optimised your website for search engines so your audience can find you easier online when they search...
Social media is an important factor for business success. But gaining a large, relevant audience and making an impact on social media as a small business can be tricky. Many are still struggling...
Everyone wants a link from a high authority site like the New York Times or the Drum. But if you’re a local business, are you sure that that’s more valuable than a local...