Blog
We’re on the final push to the end of the year and most marketers are already deep into their email marketing campaigns, while consumers are crossing gifts off their lists. If you’ve...
A tenth of small business owners never back up the data stored on their computer, meaning they could be seconds from total disaster. New research carried out by 123-reg shows that one...
Google recently announced that they were adding another layer to their already complicated ranking algorithm. It’s called RankBrain and it’s a new artificial intelligence that processes a “very large fraction” of searches...
When building a social media strategy for your small business, it helps to learn from what experts and other people in your industry are saying and doing. The best thing you can...
Are you making a personal connection with your customers? We’ve already looked at ways small businesses can use a bit of personality to get an advantage over their bigger rivals. But what...
Bill Gates, Mark Zuckerberg and Travis Kalanick. What do these three have in common? Programming geniuses that grew flourishing businesses because they spotted an opportunity and were able to build a product...
What do you do when you’ve returned to the UK after running a backpackers’ hostel in Malawi for eight years? Setting up a business that sells children’s teepees may not seem the...
If you sell products online, you’re probably aware of the increasingly important role that social media plays in boosting brand awareness and customer acquisition. With 93% of customers turning to social media...
Do you pile in the car, drive to your nearest big supermarket and do one big weekly shop? If so, then your shopping habits may well be unusual. Although the weekly shop...
How often is too often? That is the question. The amount of emails that you send to your customers can have a significant impact on your revenue and engagement rates. But it’s not...
