Blog

Picture of Alexandra Gavril

Alexandra Gavril

Alexandra Gavril is a web copywriter or as she describes herself “a recovering journalist”. Since joining the 123-reg team, she has been covering subjects on our blog from search engine optimisation to choosing the perfect domain for your website.

Even now, after Google’s numerous stark algorithm changes over the past couple of years, some site owners are still having trouble developing a proper content strategy. You can still stumble across content strategies...

No matter what business or industry you’re in, you probably have an idea how competitive the search landscape is. Being in a very competitive industry means you are competing with hundreds if not...

With fantastic new generic Top-Level domains like .london, .tech, .ninja, .plumbing having been launched or being released soon, it may be time to change domain names

...

Think search engines rank sites higher just because they’re popular? Wrong. A site doesn’t rank higher just because it gets a lot of traffic. Search engines actually care more about trust and authority...

Never have reviews and testimonials been such an effective way to prove your business is awesome, is trustworthy and delivers on its promises. Now, with Google Places prominently displaying reviews, it’s more important...

Did you know that 97% of consumers search for local businesses online? When searching online, many people search by location as most of the times they’re interested in a nearby business. For example,...

Since the Venice update, local keywords research has been a hassle. Sure, you could still use the Google Keyword Tool to find out search volumes for keywords with Geo Modifiers such as “City...

The answer is no. In fact, have they ever worked for businesses that talk about their products and special offers 24/7? Social media, and that includes forums and social networks like Facebook, Twitter,...