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Googling yourself regularly may sound a bit self-centred but it’s all part of building your brand, and you need to know what customers are saying about you. This will help make sure...
So you wake up one day and realise that your site’s rankings have dropped significantly. When you look closer, you find all these spammy links pointing to your site using keywords like...
You probably know by now the importance of ranking highly in Google, or any other search engine – more visibility equals more potential customers. But you probably also know that’s a tough...
Most people automatically think of Google when they hear the term “search engine”. And it makes sense considering Google has around a 69% share of the desktop search market and around 92%...
Ask any online retailer what the key drivers are for profitable sales and increased visibility, and after email marketing and SEO, Google AdWords generally comes in at a close third place. While SEO...
Have you ever heard or read things like: “Your page needs to have a 3% keyword density to rank high in Google’s search results.” Or: “All link building is bad so you need to...
Photo by Hometown Beauty/www.flickr.com/photos/shiningstars11 Should the Internet forget? Should you be allowed to have outdated, inaccurate or embarrassing information about you removed from search engines’ results? Should a doctor who is unhappy with the...
You might think that you need to rank number one on Google to get more clicks and increase traffic to your site. Or that you need to invest loads into PPC to...
Yet another big shakeup in Google land is affecting how websites rank in the search engine’s results. Matt Cutts, Head of Webspam team at Google, recently confirmed via Twitter that the search...
Now, more than ever, local SEO needs to be a key focus of any local company’s marketing plan. Search engines are constantly updating their algorithms to ensure that when users search online...
