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SEO Essentials: The A-Z SEO Guide

 


Alt Text

Anchor Text

Author: Seobility – License: CC BY-SA 4.0

Backlink

Bounce Rate

Canonical URL

Crawling

Click-Through Rate (CTR)

Author: Seobility – License: CC BY-SA 4.0

DoFollow

Duplicate Content

Dwell Time 

Evergreen Content

External Link 

Featured Snippet

Google Analytics

HTTPS

Hyperlinks

Internal Link

Image Optimisation

Indexing

Keywords

Author: Seobility – License: CC BY-SA 4.0

Local SEO

Long-Tail Keyword

Link Building

Metadata

Meta Tags

See also: A Beginner’s Guide to Crafting Title Tags and Meta Descriptions that Get Clicks

Mobile Friendliness

No Follow

On-Page SEO

Organic Traffic

See also: How to make your organic listing stand out in the SERPs 

Orphan Pages

Page Value

Permalinks

Pogo Sticking 

PPC

Author: Seobility – License: CC BY-SA 4.0

Quality Content 

Ranking

Redirect

Robots.txt 

For more info, check out: What’s Robots.txt and How Do I Optimise it for WordPress?

SERP

Author: Seobility – License: CC BY-SA 4.0

Site Speed 

SSL Certificate

For more, check out: 7 Reasons Why SSL Certificates are Essential for Websites

Traffic

Topical Authority

Unique Visitors

URL

White Hat SEO

XML Sitemap 

Zero Click Search

In this article

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You’ve bought a domain name, you’ve created a website and you might think that’s all you need. But as well as providing what you need to get a business online, 123 Reg also...

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Often it can feel like starting a business is something for the young, but new research conducted on behalf of 123 Reg proves that isn’t the case. Half of over 40s have, or...