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No one understands your business like you, but understanding your customers is an entirely different ball game. Even if you have some notion of who they are and how to cater to their...
When you run a restaurant, café, or food truck, your talent is cooking. You can dice, slice, julienne, and whip up a jus with your eyes closed. What might not come quite as...
Google AI Mode has landed in the UK, and it’s already changing how people search online. Instead of a long list of website links to scroll through, searches now return answers written by...
Microsoft 365 isn’t just about email and Office apps anymore — it’s about helping your business work smarter, with AI-driven tools that save time and make a real difference. With powerful features built...
Email is still an effective way to get the word out about a fundraising campaign. But if you’re only emailing your subscribers to solicit donations, you’re doing it wrong. Driving online donations isn’t...
What do you love to do? Do you enjoy making candles, jewellery, or home décor items? Now, imagine if you could turn that joy and passion into a lucrative business venture. If you...
Microbusinesses are the unsung heroes of the economy. They bring innumerable benefits to communities, regions and nations, but often go unrecogonised. That’s why Microbiz Matters Day exists – it’s a day of recognition,...
Let’s face it – visuals have a huge part to play in a successful marketing strategy. The images and video clips that users see have to represent your brand perfectly – after all,...
In this day and age, small businesses can compete on almost every level with big brands. That includes content marketing. Regardless of the size of a business, the goal remains the same: to...
Social media is a fantastic marketing tool that can help you to inspire, entertain, motivate, or sell your stuff to people. While it can be challenging to keep up with all the tools...
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Theo Michaels
Lazy Bear Coffee
lazybearcoffee.co.uk
SEO Advice
SEO Advice
Google AI Mode has landed in the UK, and it’s already changing how people search online. Instead of a long list of website links to scroll through, searches now return answers written by...
Ever wondered what the world (or, say, Basingstoke) has been searching for recently? Google Trends has the answer. By reading into popular search terms over time, online business owners can use this tool...
Search Engine Optimisation (SEO) is all about getting your business out there in front of as many customers as possible. The idea is to optimise your website so that it shows up easily...
Google Ads is a tool that helps put your business in front of customers who might be searching for what you offer. By far the world’s leading Pay-Per-Click (PPC) advertising platform, it gives...
Online Marketing
Online Marketing
No one understands your business like you, but understanding your customers is an entirely different ball game. Even if you have some notion of who they are and how to cater to their...
Businesses today all face the challenge of holding onto customers in a fiercely competitive online world. With so many options just a click away, shoppers can easily switch to a rival offering a...
Google Ads is a tool that helps put your business in front of customers who might be searching for what you offer. By far the world’s leading Pay-Per-Click (PPC) advertising platform, it gives...
According to the latest report from creative agency, We Are Social, 56.2 million of us in the UK are active on social media—that’s 83% of the population! With such a massive audience to...