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Recent Articles
- By Hannah Smith
- 7 min read
Email marketing generates more than six billion pounds worldwide, and this sum is expected to rise to more than 13 billion by 2028. So how do small businesses get themselves a share of...
- By 123 Reg
- 6 min read
Thousands of domain transfers take place every year. If you’re thinking about doing the same, you might be wondering how difficult it all is — and whether it’s really worth the effort. In...
- By Thom Harrison
- 15 min read
Launching an online business has never been easier. You don’t need big upfront funding, and serious tech skills aren’t required. With the flexibility to set your own schedule and call the shots, this...
- By Hannah Smith
- 7 min read
The LinkedIn professional networking platform has more than a billion members in 200 countries worldwide. Designed to put entrepreneurs, professionals, and talent in touch with each other, it can be an invaluable business...
- By 123 Reg
- 2 min read
Are you planning to launch a new business? Or perhaps you’re looking to find new, innovative ways to expand an existing business? Whether you’re a prospective business owner, beginner or experienced entrepreneur, come...
- By Alexandra Gavril
- 5 min read
Creating and sharing images and videos for marketing has become one of the most popular and effective digital marketing tactics in the last few years. Why? Because people don’t read on the web....
- By Alexandra Gavril
- 6 min read
You spend hours writing what you think is an amazing piece of copy. Then you hit ‘publish’ but nothing’s happening. Although you get plenty of visitors, they’re just not buying from you. Wondering...
- By Alexandra Gavril
- 5 min read
Just like blog posts and social media updates, press releases are a valuable part of your marketing strategy. They give you the opportunity to share your latest news with the audiences you care...
- By Alexandra Gavril
- 5 min read
If a picture is worth a thousand words, then your organisation’s Instagram account is a storytelling goldmine. While this social network started as a place to share photos, it has quickly become one...
- By Alexandra Gavril
- 5 min read
For every business owner who’s just getting started with selling products online, there is one theme that’s constantly running through their strategy sessions: how to promote a new online shop and get customers....
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Domains
Domains
- By 123 Reg
- 6 min read
Thousands of domain transfers take place every year. If you’re thinking about doing the same, you might be wondering how difficult it all is — and whether it’s really worth the effort. In...
- By 123 Reg
- 11 min read
You’re building something special online, and whether you’re starting fresh or taking your offline business to the web, your domain name is more than just a web address: it’s how people find you,...
- By Thom Harrison
- 9 min read
The Top-Level Domain (TLD) is the last part of your domain name — like the “.co.uk” in mybusiness.co.uk. But it’s more than a few letters after a dot. That little ending plays an...
- By 123 Reg
- 4 min read
So, you’ve got yourself a domain name? Brilliant! You’re now one step closer to building your brand online — be that to show off your skills as a freelancer or to sell your...
SEO Advice
SEO Advice
- By Thom Harrison
- 6 min read
Google AI Mode has landed in the UK, and it’s already changing how people search online. Instead of a long list of website links to scroll through, searches now return answers written by...
- By Thom Harrison
- 8 min read
Ever wondered what the world (or, say, Basingstoke) has been searching for recently? Google Trends has the answer. By reading into popular search terms over time, online business owners can use this tool...
- By Thom Harrison
- 11 min read
Search Engine Optimisation (SEO) is all about getting your business out there in front of as many customers as possible. The idea is to optimise your website so that it shows up easily...
- By Thom Harrison
- 8 min read
From humble origins as a garage startup to a global tech giant, Google has redefined how we access information in the modern age. Near-synonymous with search, Google handles literally billions of queries each...
Business
Business
- By Thom Harrison
- 15 min read
Launching an online business has never been easier. You don’t need big upfront funding, and serious tech skills aren’t required. With the flexibility to set your own schedule and call the shots, this...
- By Hannah Smith
- 7 min read
The LinkedIn professional networking platform has more than a billion members in 200 countries worldwide. Designed to put entrepreneurs, professionals, and talent in touch with each other, it can be an invaluable business...
- By 123 Reg
- 7 min read
Think like a Dragon. Know your numbers, your market, and your edge. These six questions could make or break your online business – whether you’re pitching for investment or just aiming to grow....
- By Will Stretton
- 6 min read
No one understands your business like you, but understanding your customers is an entirely different ball game. Even if you have some notion of who they are and how to cater to their...
Online Marketing
Online Marketing
- By Will Stretton
- 6 min read
No one understands your business like you, but understanding your customers is an entirely different ball game. Even if you have some notion of who they are and how to cater to their...
- By Thom Harrison
- 8 min read
Businesses today all face the challenge of holding onto customers in a fiercely competitive online world. With so many options just a click away, shoppers can easily switch to a rival offering a...
- By Thom Harrison
- 9 min read
Google Ads is a tool that helps put your business in front of customers who might be searching for what you offer. By far the world’s leading Pay-Per-Click (PPC) advertising platform, it gives...
- By 123 Reg
- 5 min read
According to the latest report from creative agency, We Are Social, 56.2 million of us in the UK are active on social media—that’s 83% of the population! With such a massive audience to...
- By Alexandra Gavril
- 3 min read
Time: We’re always complaining we don’t have enough time to get things done. However, as a marketer no day should go by without getting up to date with your website analytics. Results matter...
- By Tim Fuell
- 2 min read
FourSquare, Gowalla, Facebook Places: What you are doing when and where is what smartphones appear to have been designed for. Even Twitter lets you search for tweets sent locally – location is a...
- By Tim Fuell
- 2 min read
With the summer all but over, so is the festival season that has kept social networks busy in recent months with photo postings, check-ins or simple profile updates. Those active in social media...
- By 123 Reg
- < 1 min read
We’d like to take the praise for predicting earlier this week that online TV was soon to come to these shores most likely in the form of classic repeats, but really it wasn’t...
- By Tim Fuell
- < 1 min read
In traditional business would you hand your rival a clear advantage by ignoring a route to market? A new report from office and business service specialists Regus suggests by ignoring social media for...
- By Nick Leech
- 2 min read
Selling overseas is not easy. You need to identify the right market; create localised versions of your website; change your ads so they appeal to locals; create localised distribution; and find out how...