Popular Topics
Featured Articles
Recent Articles
Recent Articles
Think like a Dragon. Know your numbers, your market, and your edge. These six questions could make or break your online business – whether you’re pitching for investment or just aiming to grow....
No one understands your business like you, but understanding your customers is an entirely different ball game. Even if you have some notion of who they are and how to cater to their...
When you run a restaurant, café, or food truck, your talent is cooking. You can dice, slice, julienne, and whip up a jus with your eyes closed. What might not come quite as...
Google AI Mode has landed in the UK, and it’s already changing how people search online. Instead of a long list of website links to scroll through, searches now return answers written by...
The promise of search advertising is that you can show ads where you target selected keywords and only pay when users searching for those keywords on Google click on your ads. It seems...
Whether you’re new to email marketing or already know your way around, you likely have the same goal: to send emails that’ll keep subscribers engaged and in love with your brand. But here’s...
As a small business owner, you probably can’t afford elaborate and expensive marketing tactics. And if you’re on a limited budget, growing your business might seem impossible. So, how can you promote your...
You have a fantastic product that’s easy to use. You have competitive prices. You also have an engaging presence on Instagram. But unless your brand’s online customer experience is exceptional, you’ll have trouble...
Every time you publish and promote a fantastic piece of content, it gets the attention of your audience. People come to your blog or site to read, share and comment on it. Unfortunately,...
When you’re selling products online, it’s normal for returns, exchanges and refunds to happen. They’re all part of doing business. A customer can’t try out, hold, touch, see, smell or feel a product...
Ready for business?
Get everything you need to take your idea online in minutes.
Theo Michaels
Lazy Bear Coffee
lazybearcoffee.co.uk
SEO Advice
SEO Advice
Google AI Mode has landed in the UK, and it’s already changing how people search online. Instead of a long list of website links to scroll through, searches now return answers written by...
Ever wondered what the world (or, say, Basingstoke) has been searching for recently? Google Trends has the answer. By reading into popular search terms over time, online business owners can use this tool...
Search Engine Optimisation (SEO) is all about getting your business out there in front of as many customers as possible. The idea is to optimise your website so that it shows up easily...
From humble origins as a garage startup to a global tech giant, Google has redefined how we access information in the modern age. Near-synonymous with search, Google handles literally billions of queries each...
Online Marketing
Online Marketing
No one understands your business like you, but understanding your customers is an entirely different ball game. Even if you have some notion of who they are and how to cater to their...
Businesses today all face the challenge of holding onto customers in a fiercely competitive online world. With so many options just a click away, shoppers can easily switch to a rival offering a...
Google Ads is a tool that helps put your business in front of customers who might be searching for what you offer. By far the world’s leading Pay-Per-Click (PPC) advertising platform, it gives...
According to the latest report from creative agency, We Are Social, 56.2 million of us in the UK are active on social media—that’s 83% of the population! With such a massive audience to...
Every business out there is investing time and money into getting their brand and products in front of their target audience. Stats show that marketers are expected to spend $540 billion (£353 billion)...
If your website has been around a while, the chances are it has a significant number of pages. That blog you started back in 2009, the FAQ page you created in 2011, the...
I had just finished my presentation on digital marketing at this year’s Enterprise Nation Startup Saturday. It was time for questions. And here came the first one. “I get all that stuff. It...
So you’ve launched your business online and opened the doors to customers on the web. You’ve optimised your website for search engines so your audience can find you easier online when they search...
Hi, I’m Thomas Costello and I’m head of PR and communications at 123-reg. In this Swift Six, I’ll be taking you through the basics of getting press coverage for your business. Press coverage...
Everyone wants a link from a high authority site like the New York Times or the Drum. But if you’re a local business, are you sure that that’s more valuable than a local...