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Recent Articles
Recent Articles
- By 123 Reg
- 6 min read
It’s a common mistake — even among professionals — to write product descriptions that only list features. Too often, copy ends up reading like a spec sheet rather than a story, leaving customers...
- By Thom Harrison
- 11 min read
AI is changing the way businesses get things done — and not just for the ‘big tech’ firms. In fact, small-to-medium sized business owners might be the ones set to gain the most...
- By Thom Harrison
- 11 min read
These days, having a website isn’t a choice — it’s essential. It’s the first place people look to find a business and see if you’re the real deal. Being online gives your brand...
- By 123 Reg
- 3 min read
We live in a fast-moving digital world where every tap, click, and character counts. Your website address does more than lead people to your site – it shapes how easy it is for...
- By Alexandra Gavril
- 5 min read
The promise of search advertising is that you can show ads where you target selected keywords and only pay when users searching for those keywords on Google click on your ads. It seems...
- By Alexandra Gavril
- 5 min read
As a small business owner, you probably can’t afford elaborate and expensive marketing tactics. And if you’re on a limited budget, growing your business might seem impossible. So, how can you promote your...
- By Alexandra Gavril
- 5 min read
You have a fantastic product that’s easy to use. You have competitive prices. You also have an engaging presence on Instagram. But unless your brand’s online customer experience is exceptional, you’ll have trouble...
- By Alexandra Gavril
- 5 min read
Every time you publish and promote a fantastic piece of content, it gets the attention of your audience. People come to your blog or site to read, share and comment on it. Unfortunately,...
- By Alexandra Gavril
- 6 min read
When you’re selling products online, it’s normal for returns, exchanges and refunds to happen. They’re all part of doing business. A customer can’t try out, hold, touch, see, smell or feel a product...
- By Alexandra Gavril
- 5 min read
These days, customers have mixed feelings when it comes to Valentine’s Day. Depending on their current romantic situations, some might adore February 14th while others might abhor it. That can make it tricky...
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Lazy Bear Coffee
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Domains
Domains
- By 123 Reg
- 3 min read
We live in a fast-moving digital world where every tap, click, and character counts. Your website address does more than lead people to your site – it shapes how easy it is for...
- By 123 Reg
- 7 min read
Domain forwarding lets you send visitors to your main website, even if they’ve typed in a different address. You can be sure that anyone landing on an old or alternative domain gets directed...
- By 123 Reg
- 4 min read
It’s been more than a decade since the internet saw the launch of its first dedicated adult domain extension: .xxx. What began as a controversial idea in the early 2010s has matured into...
- By Thom Harrison
- 4 min read
Wales isn’t just famous for its castles, coastlines, and choirs – it’s a country full of creativity, community, and pride. Now, you can bring a little bit of that Welsh spirit to the...
SEO Advice
SEO Advice
- By 123 Reg
- 7 min read
Domain forwarding lets you send visitors to your main website, even if they’ve typed in a different address. You can be sure that anyone landing on an old or alternative domain gets directed...
- By Thom Harrison
- 6 min read
Google AI Mode has landed in the UK, and it’s already changing how people search online. Instead of a long list of website links to scroll through, searches now return answers written by...
- By Thom Harrison
- 8 min read
Ever wondered what the world (or, say, Basingstoke) has been searching for recently? Google Trends has the answer. By reading into popular search terms over time, online business owners can use this tool...
- By Thom Harrison
- 11 min read
Search Engine Optimisation (SEO) is all about getting your business out there in front of as many customers as possible. The idea is to optimise your website so that it shows up easily...
Business
Business
- By 123 Reg
- 6 min read
It’s a common mistake — even among professionals — to write product descriptions that only list features. Too often, copy ends up reading like a spec sheet rather than a story, leaving customers...
- By Thom Harrison
- 11 min read
AI is changing the way businesses get things done — and not just for the ‘big tech’ firms. In fact, small-to-medium sized business owners might be the ones set to gain the most...
- By Thom Harrison
- 11 min read
These days, having a website isn’t a choice — it’s essential. It’s the first place people look to find a business and see if you’re the real deal. Being online gives your brand...
- By Thom Harrison
- 10 min read
Google Ads is a tool that can put your business in front of customers who are searching for what you offer. By far the world’s leading Pay-Per-Click (PPC) platform, it lets you run...
- By Tim Fuell
- 3 min read
On the back of the success of Dragon’s Den and the like, making your inspirational idea into a successful start-up business has never been such a popular pastime. Many a business has begun...
- By Tim Fuell
- 3 min read
Starting a business and making it successful on a budget has never been as easy as it is now thanks to the Internet. Domain names dominate the advertising world and they shape brands,...
- By 123 Reg
- 2 min read
In a recent survey, we asked 1,000 email users how they viewed the significance of email as a tool for business communication. Additionally, 123-reg asked respondents how they viewed the importance of a...
- By Tim Fuell
- 3 min read
Whether you enjoy meetings or not, the chances are, your working life sees you having far too many, or at least far too many that fail to really develop anything. Probably in many...
- By Tim Fuell
- 3 min read
If you were to select one key element of a successful business it would more often than not be an up-to-date well written business plan. Too many people ignore its status as the...
- By Tim Fuell
- 2 min read
We’ve said it before but will say it again, crowd-funding is changing the face of the creative industries and changing the face of business too. This week it took another leap into the...
Online Marketing
Online Marketing
- By Thom Harrison
- 10 min read
Google Ads is a tool that can put your business in front of customers who are searching for what you offer. By far the world’s leading Pay-Per-Click (PPC) platform, it lets you run...
- By Will Stretton
- 6 min read
No one understands your business like you, but understanding your customers is an entirely different ball game. Even if you have some notion of who they are and how to cater to their...
- By Thom Harrison
- 8 min read
Businesses today all face the challenge of holding onto customers in a fiercely competitive online world. With so many options just a click away, shoppers can easily switch to a rival offering a...
- By 123 Reg
- 5 min read
According to the latest report from creative agency, We Are Social, 56.2 million of us in the UK are active on social media—that’s 83% of the population! With such a massive audience to...
- By Will Stevens
- 4 min read
How much of your website traffic comes from Google? What would happen if that source of potential customers were to dry up overnight? Would your business be able to cope if your search...
- By Alexandra Gavril
- 9 min read
Imagine that 99% of your visitors leave without completing a desired action like buying a product, downloading your whitepaper, signing up for a free trial or for your newsletter. Or that 68% of...
- By Alexandra Gavril
- 6 min read
So many marketers are talking about the death of the sales funnel but I have to disagree. We are actually evolving from a traditional “company-centric” brand approach focused on funnels that end in...
- By Will Stevens
- < 1 min read
How was your 2014? At 123-reg we experienced one of our most exciting years ever – we released new domains, launched new products and offered support to hundreds of thousands of customers. We’re...
- By Will Stevens
- 4 min read
If you’re creating or updating a website on a budget, you’ll know exactly how hard it can be to find top-quality visuals that don’t instantly blow your budget. However, if you know where...
- By 123 Reg
- 15 min read
In our latest webinar, I’ll be addressing one of the most pressing issues in online business – getting website visitors to actually buy from you. In the video, I’ll explain the principles behind...