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Recent Articles
- By Hannah Smith
- 7 min read
Email marketing generates more than six billion pounds worldwide, and this sum is expected to rise to more than 13 billion by 2028. So how do small businesses get themselves a share of...
- By 123 Reg
- 6 min read
Thousands of domain transfers take place every year. If you’re thinking about doing the same, you might be wondering how difficult it all is — and whether it’s really worth the effort. In...
- By Thom Harrison
- 15 min read
Launching an online business has never been easier. You don’t need big upfront funding, and serious tech skills aren’t required. With the flexibility to set your own schedule and call the shots, this...
- By Hannah Smith
- 7 min read
The LinkedIn professional networking platform has more than a billion members in 200 countries worldwide. Designed to put entrepreneurs, professionals, and talent in touch with each other, it can be an invaluable business...
- By Alexandra Gavril
- 5 min read
You may be getting lots of readers on your blog, traffic on your site, fans and followers on your social media channels. But is your content reaching the right people? You may be...
- By Alexandra Gavril
- 6 min read
Whether you’re just starting a business online or already running a small business and want to start promoting it online, you need a digital marketing plan. Why? Because without a plan you won’t...
- By Alexandra Gavril
- 4 min read
When you run your own small business, time is always an issue. You need to check and reply to customer emails and questions, redo that product page that just isn’t working, then schedule...
- By Alexandra Gavril
- 5 min read
Search engine optimisation (SEO) continues to play a key role in helping to make your website easy to find by your target audience. With 2019 coming to end, it’s time to speculate about...
- By Alexandra Gavril
- 5 min read
It’s not easy to keep up with all the changes to algorithms, constant updates and new techniques in online marketing. But if you want to ensure your small business runs smoothly in 2020,...
- By Will Stevens
- 5 min read
There’s a reason why an increasing number of brands, small to big, invest in great content to educate, guide and delight their audience. It’s because content marketing works and it’s key to growing...
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Domains
Domains
- By 123 Reg
- 6 min read
Thousands of domain transfers take place every year. If you’re thinking about doing the same, you might be wondering how difficult it all is — and whether it’s really worth the effort. In...
- By 123 Reg
- 11 min read
You’re building something special online, and whether you’re starting fresh or taking your offline business to the web, your domain name is more than just a web address: it’s how people find you,...
- By Thom Harrison
- 9 min read
The Top-Level Domain (TLD) is the last part of your domain name — like the “.co.uk” in mybusiness.co.uk. But it’s more than a few letters after a dot. That little ending plays an...
- By 123 Reg
- 4 min read
So, you’ve got yourself a domain name? Brilliant! You’re now one step closer to building your brand online — be that to show off your skills as a freelancer or to sell your...
SEO Advice
SEO Advice
- By Thom Harrison
- 6 min read
Google AI Mode has landed in the UK, and it’s already changing how people search online. Instead of a long list of website links to scroll through, searches now return answers written by...
- By Thom Harrison
- 8 min read
Ever wondered what the world (or, say, Basingstoke) has been searching for recently? Google Trends has the answer. By reading into popular search terms over time, online business owners can use this tool...
- By Thom Harrison
- 11 min read
Search Engine Optimisation (SEO) is all about getting your business out there in front of as many customers as possible. The idea is to optimise your website so that it shows up easily...
- By Thom Harrison
- 8 min read
From humble origins as a garage startup to a global tech giant, Google has redefined how we access information in the modern age. Near-synonymous with search, Google handles literally billions of queries each...
Business
Business
- By Thom Harrison
- 15 min read
Launching an online business has never been easier. You don’t need big upfront funding, and serious tech skills aren’t required. With the flexibility to set your own schedule and call the shots, this...
- By Hannah Smith
- 7 min read
The LinkedIn professional networking platform has more than a billion members in 200 countries worldwide. Designed to put entrepreneurs, professionals, and talent in touch with each other, it can be an invaluable business...
- By 123 Reg
- 7 min read
Think like a Dragon. Know your numbers, your market, and your edge. These six questions could make or break your online business – whether you’re pitching for investment or just aiming to grow....
- By Will Stretton
- 6 min read
No one understands your business like you, but understanding your customers is an entirely different ball game. Even if you have some notion of who they are and how to cater to their...
- By Tim Fuell
- 2 min read
We’ve said it before but will say it again, crowd-funding is changing the face of the creative industries and changing the face of business too. This week it took another leap into the...
- By 123 Reg
- 3 min read
Billions lost, retail chains collapsing, the Eurozone in a deepening recession: Not exactly a party atmosphere is it? However, despite tough trading conditions it’s entirely possible for you to run a successful online...
Online Marketing
Online Marketing
- By Will Stretton
- 6 min read
No one understands your business like you, but understanding your customers is an entirely different ball game. Even if you have some notion of who they are and how to cater to their...
- By Thom Harrison
- 8 min read
Businesses today all face the challenge of holding onto customers in a fiercely competitive online world. With so many options just a click away, shoppers can easily switch to a rival offering a...
- By Thom Harrison
- 9 min read
Google Ads is a tool that helps put your business in front of customers who might be searching for what you offer. By far the world’s leading Pay-Per-Click (PPC) advertising platform, it gives...
- By 123 Reg
- 5 min read
According to the latest report from creative agency, We Are Social, 56.2 million of us in the UK are active on social media—that’s 83% of the population! With such a massive audience to...
- By Will Stevens
- 4 min read
How much of your website traffic comes from Google? What would happen if that source of potential customers were to dry up overnight? Would your business be able to cope if your search...
- By Alexandra Gavril
- 9 min read
Imagine that 99% of your visitors leave without completing a desired action like buying a product, downloading your whitepaper, signing up for a free trial or for your newsletter. Or that 68% of...
- By Alexandra Gavril
- 6 min read
So many marketers are talking about the death of the sales funnel but I have to disagree. We are actually evolving from a traditional “company-centric” brand approach focused on funnels that end in...
- By Will Stevens
- < 1 min read
How was your 2014? At 123-reg we experienced one of our most exciting years ever – we released new domains, launched new products and offered support to hundreds of thousands of customers. We’re...
- By Will Stevens
- 4 min read
If you’re creating or updating a website on a budget, you’ll know exactly how hard it can be to find top-quality visuals that don’t instantly blow your budget. However, if you know where...
- By 123 Reg
- 15 min read
In our latest webinar, I’ll be addressing one of the most pressing issues in online business – getting website visitors to actually buy from you. In the video, I’ll explain the principles behind...