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Recent Articles
- By 123 Reg
- 6 min read
It’s a common mistake — even among professionals — to write product descriptions that only list features. Too often, copy ends up reading like a spec sheet rather than a story, leaving customers...
- By Thom Harrison
- 11 min read
AI is changing the way businesses get things done — and not just for the ‘big tech’ firms. In fact, small-to-medium sized business owners might be the ones set to gain the most...
- By Thom Harrison
- 11 min read
These days, having a website isn’t a choice — it’s essential. It’s the first place people look to find a business and see if you’re the real deal. Being online gives your brand...
- By 123 Reg
- 3 min read
We live in a fast-moving digital world where every tap, click, and character counts. Your website address does more than lead people to your site – it shapes how easy it is for...
- By Alexandra Gavril
- 5 min read
For every business owner who’s just getting started with selling products online, there is one theme that’s constantly running through their strategy sessions: how to promote a new online shop and get customers....
- By Alexandra Gavril
- 7 min read
It’s no secret that discounts and promotions bring in more sales. That is if you do them right. In theory, they seem easy enough for any business to implement. You take a product...
- By Alexandra Gavril
- 6 min read
The most important part of your ecommerce website is your checkout page. It’s where visitors become customers. In other words, it’s where you make money. But creating a seamless checkout experience isn’t easy...
- By Alexandra Gavril
- 5 min read
Did you know that nearly 70% of online shoppers abandon their shopping carts? Imagine if this would happen in the brick-and-mortar world (and Google already did). It would mean that seven out of...
- By Alexandra Gavril
- 7 min read
Online advertising is very competitive. Businesses will do anything to get their sites to show up at the top of the search engine results pages (SERPs) and increase the likelihood that they’ll be...
- By Alexandra Gavril
- 5 min read
When you’re working on the same website every day, it may difficult to tell when it starts to become less effective at selling your products and services, and promoting your business. Here are...
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Domains
Domains
- By 123 Reg
- 3 min read
We live in a fast-moving digital world where every tap, click, and character counts. Your website address does more than lead people to your site – it shapes how easy it is for...
- By 123 Reg
- 7 min read
Domain forwarding lets you send visitors to your main website, even if they’ve typed in a different address. You can be sure that anyone landing on an old or alternative domain gets directed...
- By 123 Reg
- 4 min read
It’s been more than a decade since the internet saw the launch of its first dedicated adult domain extension: .xxx. What began as a controversial idea in the early 2010s has matured into...
- By Thom Harrison
- 4 min read
Wales isn’t just famous for its castles, coastlines, and choirs – it’s a country full of creativity, community, and pride. Now, you can bring a little bit of that Welsh spirit to the...
SEO Advice
SEO Advice
- By 123 Reg
- 7 min read
Domain forwarding lets you send visitors to your main website, even if they’ve typed in a different address. You can be sure that anyone landing on an old or alternative domain gets directed...
- By Thom Harrison
- 6 min read
Google AI Mode has landed in the UK, and it’s already changing how people search online. Instead of a long list of website links to scroll through, searches now return answers written by...
- By Thom Harrison
- 8 min read
Ever wondered what the world (or, say, Basingstoke) has been searching for recently? Google Trends has the answer. By reading into popular search terms over time, online business owners can use this tool...
- By Thom Harrison
- 11 min read
Search Engine Optimisation (SEO) is all about getting your business out there in front of as many customers as possible. The idea is to optimise your website so that it shows up easily...
Business
Business
- By 123 Reg
- 6 min read
It’s a common mistake — even among professionals — to write product descriptions that only list features. Too often, copy ends up reading like a spec sheet rather than a story, leaving customers...
- By Thom Harrison
- 11 min read
AI is changing the way businesses get things done — and not just for the ‘big tech’ firms. In fact, small-to-medium sized business owners might be the ones set to gain the most...
- By Thom Harrison
- 11 min read
These days, having a website isn’t a choice — it’s essential. It’s the first place people look to find a business and see if you’re the real deal. Being online gives your brand...
- By Thom Harrison
- 10 min read
Google Ads is a tool that can put your business in front of customers who are searching for what you offer. By far the world’s leading Pay-Per-Click (PPC) platform, it lets you run...
Online Marketing
Online Marketing
- By Thom Harrison
- 10 min read
Google Ads is a tool that can put your business in front of customers who are searching for what you offer. By far the world’s leading Pay-Per-Click (PPC) platform, it lets you run...
- By Will Stretton
- 6 min read
No one understands your business like you, but understanding your customers is an entirely different ball game. Even if you have some notion of who they are and how to cater to their...
- By Thom Harrison
- 8 min read
Businesses today all face the challenge of holding onto customers in a fiercely competitive online world. With so many options just a click away, shoppers can easily switch to a rival offering a...
- By 123 Reg
- 5 min read
According to the latest report from creative agency, We Are Social, 56.2 million of us in the UK are active on social media—that’s 83% of the population! With such a massive audience to...
- By 123 Reg
- 4 min read
With Social Media becoming the buzz phrase of the marketing world it can be easy to muck in and get involved in the conversation and lose sight of where you’re going or where...
- By 123 Reg
- 2 min read
Social media services like Facebook, Twitter, MySpace and Bebo started out as places where people could communicate with each other. But as we flocked to join these sites in vast numbers, businesses began...
- By Tim Fuell
- 2 min read
So today is the start of the FIFA World Cup 2010 in South Africa. As well as the accolade of being football World Champions and the inevitable life-long sponsorship spin-offs that could bring,...
- By Nick Leech
- 2 min read
We all know that Google AdWords is a great advertising system to reach customers who are searching for products and services on Google. A key issue for Google is that ‘searching’ makes up...
- By Nick Leech
- 3 min read
Google AdWords is the advertising service that is the basis of Google’s multi-billion dollar revenues. Although not the first in the market, AdWords almost single-handedly proved that search engines could make money from...
- By 123 Reg
- 3 min read
Another day, another announcement from Google. Seriously, does a week go by when the search giant doesn’t unleash something new on the world? This time it’s Google Buzz that’s grabbed the limelight. This...