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No one understands your business like you, but understanding your customers is an entirely different ball game. Even if you have some notion of who they are and how to cater to their...
When you run a restaurant, café, or food truck, your talent is cooking. You can dice, slice, julienne, and whip up a jus with your eyes closed. What might not come quite as...
Google AI Mode has landed in the UK, and it’s already changing how people search online. Instead of a long list of website links to scroll through, searches now return answers written by...
Microsoft 365 isn’t just about email and Office apps anymore — it’s about helping your business work smarter, with AI-driven tools that save time and make a real difference. With powerful features built...
How are you currently trying to increase your online donations? Maybe you’re using Google ads or social media campaigns to attract more potential donors to your website. Or maybe you’re reaching out to...
New visitors don’t just become customers the first time they come across your small business. Even when they’re impressed by your products and services, they almost always look at the actions and opinions...
If you are one of the 5.5 million people who fill in a Self Assessment Tax Return, you will be all-too familiar with the ‘joys’ of the January Tax Attack. It’s the headlong...
The world is rapidly going mobile. According to Statista, the share of mobile phone website traffic worldwide has grown from 0.7% in 2009 to 52.2% in 2018. And, according to data from Google...
Many people look to free blog platforms when they are starting online. It’s perfectly understandable. Blogger and WordPress.com are free and easy to use, even for people with no technical skills. In addition,...
Choosing the right name for your company can have a significant impact on your success. The wrong name can fail to connect with your target audience, causing you to spend lots of money...
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Theo Michaels
Lazy Bear Coffee
lazybearcoffee.co.uk
SEO Advice
SEO Advice
Google AI Mode has landed in the UK, and it’s already changing how people search online. Instead of a long list of website links to scroll through, searches now return answers written by...
Ever wondered what the world (or, say, Basingstoke) has been searching for recently? Google Trends has the answer. By reading into popular search terms over time, online business owners can use this tool...
Search Engine Optimisation (SEO) is all about getting your business out there in front of as many customers as possible. The idea is to optimise your website so that it shows up easily...
Google Ads is a tool that helps put your business in front of customers who might be searching for what you offer. By far the world’s leading Pay-Per-Click (PPC) advertising platform, it gives...
Online Marketing
Online Marketing
No one understands your business like you, but understanding your customers is an entirely different ball game. Even if you have some notion of who they are and how to cater to their...
Businesses today all face the challenge of holding onto customers in a fiercely competitive online world. With so many options just a click away, shoppers can easily switch to a rival offering a...
Google Ads is a tool that helps put your business in front of customers who might be searching for what you offer. By far the world’s leading Pay-Per-Click (PPC) advertising platform, it gives...
According to the latest report from creative agency, We Are Social, 56.2 million of us in the UK are active on social media—that’s 83% of the population! With such a massive audience to...
With Social Media becoming the buzz phrase of the marketing world it can be easy to muck in and get involved in the conversation and lose sight of where you’re going or where...
Social media services like Facebook, Twitter, MySpace and Bebo started out as places where people could communicate with each other. But as we flocked to join these sites in vast numbers, businesses began...
So today is the start of the FIFA World Cup 2010 in South Africa. As well as the accolade of being football World Champions and the inevitable life-long sponsorship spin-offs that could bring,...
We all know that Google AdWords is a great advertising system to reach customers who are searching for products and services on Google. A key issue for Google is that ‘searching’ makes up...
Google AdWords is the advertising service that is the basis of Google’s multi-billion dollar revenues. Although not the first in the market, AdWords almost single-handedly proved that search engines could make money from...
Another day, another announcement from Google. Seriously, does a week go by when the search giant doesn’t unleash something new on the world? This time it’s Google Buzz that’s grabbed the limelight. This...