Blog
Ever wonder why social media or email marketing work so well for some businesses, but does nothing at all for others? Curious about why some content that seems great doesn’t get discovered...
“If a tree falls in a forest and no one is around to hear it, does it make a sound?” This age-old adage couldn’t be more fitting for the world of online marketing...
In a perfect world, people would just arrive at your website and buy whatever it is you’re selling. Unfortunately, things aren’t that simple – the journey from arriving on a site to...
One common battle the budding entrepreneur has to face is finding the funds to get their business dreams off the ground. There are many options – all of which come with their...
Theo Paphitis has helped thousands of businesses to grow and succeed. From offering advice on social media to giving huge sums of investment, Paphitis is arguably the UK’s number one champion of...
Should your call to action (CTA) say “Find out more” or “Click here for more info”? If you run a sale, will “20% discount” result in more sales than “20% off”? Would...
The top two complaints after starting a new website? Why am I not getting traffic? and Why am I not making any sales? We’ve heard them a million times. As an enthusiastic small business owner, you...
While blogging is a fantastic way to share information about your business and industry, to educate your audience and build trust, it’s a one-way street. You’re the only one doing the talking....
Do your customers love hearing from you? It’s a big question and one that can be crucial to your sales. Email marketing is a great way to stay in touch with people who’ve...
Title Tags and Meta Descriptions let search engines and users know what your website is about. They describe the content of each page, detailing how that relates to a user’s search query....
