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Recent Articles
- By 123 Reg
- 6 min read
It’s a common mistake — even among professionals — to write product descriptions that only list features. Too often, copy ends up reading like a spec sheet rather than a story, leaving customers...
- By Thom Harrison
- 11 min read
AI is changing the way businesses get things done — and not just for the ‘big tech’ firms. In fact, small-to-medium sized business owners might be the ones set to gain the most...
- By Thom Harrison
- 11 min read
These days, having a website isn’t a choice — it’s essential. It’s the first place people look to find a business and see if you’re the real deal. Being online gives your brand...
- By 123 Reg
- 3 min read
We live in a fast-moving digital world where every tap, click, and character counts. Your website address does more than lead people to your site – it shapes how easy it is for...
- By Thom Harrison
- 6 min read
A successful online business is a bustling marketplace. But what if that market has long checkout lines, slow service, and questionable security? As your website thrives and attracts more customers, you’ll need to...
- By Thom Harrison
- 8 min read
Choosing to schedule social media posts is a simple-yet-effective way to reach your audience when it matters most. In this guide, we’ll look at planned posting on the “Big Five” socials: Instagram, Facebook,...
- By Thom Harrison
- 10 min read
Office apps have come a long way since Clippy the winking paperclip. Launched over a decade ago, Office 365 saw Microsoft shift in the direction of cloud-based services, bringing the full suite of...
- By Thom Harrison
- 12 min read
How does this sound: sipping espresso at a café in Milan one week, lounging at a beachside bar in Bali the next, perhaps a few days in Singapore after that — all the...
- By Thom Harrison
- 10 min read
Online portfolios are more than just a trendy way to grab attention. For a growing number of professionals, they’re a must-have for success. It’s your platform to tell your story, describe your motivations...
- By Thom Harrison
- 5 min read
Tech geeks and security-conscious business owners, rejoice! It’s 2-Factor Authentication Day! In an age where digital security is paramount, this really is something to be celebrated. Let’s double down on the vital role...
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Domains
Domains
- By 123 Reg
- 3 min read
We live in a fast-moving digital world where every tap, click, and character counts. Your website address does more than lead people to your site – it shapes how easy it is for...
- By 123 Reg
- 7 min read
Domain forwarding lets you send visitors to your main website, even if they’ve typed in a different address. You can be sure that anyone landing on an old or alternative domain gets directed...
- By 123 Reg
- 4 min read
It’s been more than a decade since the internet saw the launch of its first dedicated adult domain extension: .xxx. What began as a controversial idea in the early 2010s has matured into...
- By Thom Harrison
- 4 min read
Wales isn’t just famous for its castles, coastlines, and choirs – it’s a country full of creativity, community, and pride. Now, you can bring a little bit of that Welsh spirit to the...
- By 123 Reg
- 3 min read
Over the last couple of weeks you may have seen a number of communications from 123-reg and others relating to some changes that The Internet Corporation for Assigned Domains and Numbers (ICANN) has...
- By Tim Fuell
- < 1 min read
- By Tim Fuell
- < 1 min read
The Best Domain Name Registration company to Start Your Business – 123-reg We’re not ones to blow our own trumpet that often but our recent award at the Start Your Business Awards event...
- By 123 Reg
- < 1 min read
On 29th November 2013, 123-reg hosted a free to attend webinar, examining how new gTLD’s will help small businesses and chaired by Matt Mansell, head of Domain Strategy for 123-reg and the Host...
- By Tim Fuell
- 2 min read
- By 123 Reg
- 2 min read
Today, Nominet has announced its plan to proceed with the shorter .uk domain extension following its second consultation period. The change will be the most significant advancement to the .uk domain market ever...
SEO Advice
SEO Advice
- By 123 Reg
- 7 min read
Domain forwarding lets you send visitors to your main website, even if they’ve typed in a different address. You can be sure that anyone landing on an old or alternative domain gets directed...
- By Thom Harrison
- 6 min read
Google AI Mode has landed in the UK, and it’s already changing how people search online. Instead of a long list of website links to scroll through, searches now return answers written by...
- By Thom Harrison
- 8 min read
Ever wondered what the world (or, say, Basingstoke) has been searching for recently? Google Trends has the answer. By reading into popular search terms over time, online business owners can use this tool...
- By Thom Harrison
- 11 min read
Search Engine Optimisation (SEO) is all about getting your business out there in front of as many customers as possible. The idea is to optimise your website so that it shows up easily...
- By Will Stevens
- 5 min read
If your customers can’t find you, they can’t buy from you. That’s why search engine optimisation (SEO) is such an important part of doing business online. Good SEO will help people find your...
- By Will Stevens
- 4 min read
The web is mobile. In 2014, 52% of visits to retail websites were made on mobile devices. For a lot of sites, being mobile is already important. And the importance of having a...
- By Alexandra Gavril
- 6 min read
2014 saw some major search engine optimisation (SEO) changes, with new Panda updates penalising poor quality content, the Pigeon update improving local search results, and the HTTPS/SSL update giving greater credibility to secure...
- By Alexandra Gavril
- 5 min read
Each year Google updates its search algorithm hundreds of times. Most of these updates are minor but every few months, boom! – the search engine giant rolls out a major update that affects...
- By Alexandra Gavril
- 5 min read
When you run a company, you’re busy doing what you love, serving your customers and trying to grow your business. So who’s got time to read tens of articles and reports on what’s...
- By Alexandra Gavril
- 12 min read
If performing a search engine optimisation (SEO) audit of your website sounds too complicated, too technical, or like something you believe only a few experts could tackle, think again. Knowing how to assess...
Business
Business
- By 123 Reg
- 6 min read
It’s a common mistake — even among professionals — to write product descriptions that only list features. Too often, copy ends up reading like a spec sheet rather than a story, leaving customers...
- By Thom Harrison
- 11 min read
AI is changing the way businesses get things done — and not just for the ‘big tech’ firms. In fact, small-to-medium sized business owners might be the ones set to gain the most...
- By Thom Harrison
- 11 min read
These days, having a website isn’t a choice — it’s essential. It’s the first place people look to find a business and see if you’re the real deal. Being online gives your brand...
- By Thom Harrison
- 10 min read
Google Ads is a tool that can put your business in front of customers who are searching for what you offer. By far the world’s leading Pay-Per-Click (PPC) platform, it lets you run...
- By Alexandra Gavril
- 7 min read
Every email you send to your customers is an opportunity to build a stronger relationship with them. This is essential to your small business success, considering that it costs five to 25 times...
- By Alexandra Gavril
- 4 min read
Want to learn how to turn a hobby into a profitable business? Or how to use online marketing to boost sales and grow your small business? Read. At least that was the typical...
- By Alexandra Gavril
- 5 min read
“I don’t have the time to write on my blog or to manage my social media accounts but I can’t trust anyone else to do it.” “My site could use some design work...
- By 123 Reg
- 6 min read
Starting a business is tough. But growing a company can be even more of a challenge. You might have the perfect product or killer service, but if your team is not working well...
- By Alexandra Gavril
- 6 min read
When you run a small business, you’re often pulled in several directions all at once. Not only are you in charge of everyday operations, but you also need to handle anything else that...
- By 123 Reg
- 4 min read
The thought of starting your own business can be overwhelming, scary and can often remain a pipe dream – but for those who take the leap, the chance to create and grow something...
Online Marketing
Online Marketing
- By Thom Harrison
- 10 min read
Google Ads is a tool that can put your business in front of customers who are searching for what you offer. By far the world’s leading Pay-Per-Click (PPC) platform, it lets you run...
- By Will Stretton
- 6 min read
No one understands your business like you, but understanding your customers is an entirely different ball game. Even if you have some notion of who they are and how to cater to their...
- By Thom Harrison
- 8 min read
Businesses today all face the challenge of holding onto customers in a fiercely competitive online world. With so many options just a click away, shoppers can easily switch to a rival offering a...
- By 123 Reg
- 5 min read
According to the latest report from creative agency, We Are Social, 56.2 million of us in the UK are active on social media—that’s 83% of the population! With such a massive audience to...
- By Alexandra Gavril
- 6 min read
If you’ve created an online course, how do you go about promoting it and enticing people to buy it? Do you put it up on a popular online learning marketplace like Udemy? That’s...
- By Alexandra Gavril
- 4 min read
Running a pay-per-click (PPC) campaign is hard work. You need to find relevant keywords, write and prepare compelling ads, target the right audience, decide on budgets and bids. It takes time, effort and...
- By Alexandra Gavril
- 6 min read
You spend hours writing what you think is an amazing piece of copy. Then you hit ‘publish’ but nothing’s happening. Although you get plenty of visitors, they’re just not buying from you. Wondering...
- By Alexandra Gavril
- 5 min read
Just like blog posts and social media updates, press releases are a valuable part of your marketing strategy. They give you the opportunity to share your latest news with the audiences you care...
- By Alexandra Gavril
- 5 min read
For every business owner who’s just getting started with selling products online, there is one theme that’s constantly running through their strategy sessions: how to promote a new online shop and get customers....
- By Alexandra Gavril
- 7 min read
Online advertising is very competitive. Businesses will do anything to get their sites to show up at the top of the search engine results pages (SERPs) and increase the likelihood that they’ll be...