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Recent Articles
Microsoft 365 isn’t just about email and Office apps anymore — it’s about helping your business work smarter, with AI-driven tools that save time and make a real difference. With powerful features built...
You’re building something special online — and whether you’re starting fresh or taking your offline business to the web, your domain name is more than just a web address. It’s how people find...
What does it actually take to get your business online — and how much is that going to cost? If you’re going it alone, these might feel like million-dollar questions. But knowing the...
Ever wondered what the world (or, say, Basingstoke) has been searching for recently? Google Trends has the answer. By reading into popular search terms over time, online business owners can use this tool...
A good domain name is the starting point for any online business, but with over 360 million of them already registered, finding the right one can feel like an impossible task. Here are...
There are thousands of people in the UK and around the world who are working on online side projects. Those extra hours in the evenings or in the weekends can help you to...
What products do I need to get my business online, and how much will it cost?” is one the first questions you’ll ask yourself if you’re looking to get your own business website....
It’s a pretty big deal, choosing a new domain name. If your website is successful, that name you’ve selected might be with you for years — perhaps even decades. Choosing the wrong...
Thinking about turning a hobby or a passion into an online side business but don’t know how to make time to dedicate to that extra workload? It’s understandable. With other important commitments like...
When Teasha Mitchell attended a Martial Arts class with her son, she discovered her inner power. Passionate that self-defence is a lifesaving skill which should be accessible to and affordable for everyone, Teasha...
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Theo Michaels
Lazy Bear Coffee
lazybearcoffee.co.uk

SEO Advice
SEO Advice
Search Engine Optimisation (SEO) is all about getting your business out there in front of as many customers as possible. The idea is to optimise your website so that it shows up easily...
Google Ads is a tool that helps put your business in front of customers who might be searching for what you offer. By far the world’s leading Pay-Per-Click (PPC) advertising platform, it gives...
From humble origins as a garage startup to a global tech giant, Google has redefined how we access information in the modern age. Near-synonymous with search, Google handles literally billions of queries each...
SEO, or Search Engine Optimisation, is about making your website easier to find in search results. It helps people discover what you offer when they’re looking for it online. Many of the basics...
Most people automatically think of Google when they hear the term “search engine”. And it makes sense considering Google has around a 69% share of the desktop search market and around 92% of...
Have you ever heard or read things like: “Your page needs to have a 3% keyword density to rank high in Google’s search results.” Or: “All link building is bad so you need...
Alright, so you’ve just published a new blog post. But now you can’t expect people to find it on their own (there’s just too much content being published every day on the Internet)....
You might think that you need to rank number one on Google to get more clicks and increase traffic to your site. Or that you need to invest loads into PPC to stand...
Yet another big shakeup in Google land is affecting how websites rank in the search engine’s results. Matt Cutts, Head of Webspam team at Google, recently confirmed via Twitter that the search engine...
Can you imagine a world without links and a web without link building? What if Google removed link value from their algorithm altogether? That’s probably never going to happen, however it’s very likely...
Online Marketing
Online Marketing
Businesses today all face the challenge of holding onto customers in a fiercely competitive online world. With so many options just a click away, shoppers can easily switch to a rival offering a...
Google Ads is a tool that helps put your business in front of customers who might be searching for what you offer. By far the world’s leading Pay-Per-Click (PPC) advertising platform, it gives...
According to the latest report from creative agency, We Are Social, 56.2 million of us in the UK are active on social media—that’s 83% of the population! With such a massive audience to...
Google Analytics is a free in-browser app that helps you understand how your website is performing. It goes well beyond counting hits. If you have an online business, you can learn how visitors...
Google Analytics isn’t just for checking how many people are visiting your website. If you know where to look, you can get valuable insights into how your visitors are engaging with your site....
The holiday season is crucial for small businesses. In fact, did you know that businesses can generate as much as 30% of their annual sales in November and December? So if you want...
Before a prospective customer reaches for their credit card to buy from you, they need to feel confident that you can deliver on what your product or service promises. They want to know...
You want authority, qualified traffic, relevant links, motivated leads and sales in your business. Well, guest blogging can give you all of that and so much more. That is if you have a...
When you start a personal blog, or even when you’ve been blogging for a while, there is a sea of plugins that can help turn your blog from average to awesome. These handy...
Back in the day, all you had to do as a business was to appear on TV and people would trust you in an instant. Today, it’s much harder. It’s especially hard when...