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Recent Articles
- By Hannah Smith
- 7 min read
Email marketing generates more than six billion pounds worldwide, and this sum is expected to rise to more than 13 billion by 2028. So how do small businesses get themselves a share of...
- By 123 Reg
- 6 min read
Thousands of domain transfers take place every year. If you’re thinking about doing the same, you might be wondering how difficult it all is — and whether it’s really worth the effort. In...
- By Thom Harrison
- 15 min read
Launching an online business has never been easier. You don’t need big upfront funding, and serious tech skills aren’t required. With the flexibility to set your own schedule and call the shots, this...
- By Hannah Smith
- 7 min read
The LinkedIn professional networking platform has more than a billion members in 200 countries worldwide. Designed to put entrepreneurs, professionals, and talent in touch with each other, it can be an invaluable business...
- By Alexandra Gavril
- 5 min read
Many small business owners shy away from website analytics. Why? Because it’s not the easiest subject to tackle. Many articles and resources out there are filled with jargon, which makes web analytics intimidating...
- By Alexandra Gavril
- 5 min read
If your small business has gotten this far without a website, you might be wondering: do I really need one? Why get a website if my business is already doing well without it?...
- By Alexandra Gavril
- 4 min read
Contrary to popular belief, marketing isn’t about constantly promoting your business, products and services, and asking people to consider buying what you’re selling. Instead, marketing involves influencing people’s buying decisions by educating, informing,...
- By 123 Reg
- 2 min read
This year’s Women in Business Expo takes place virtually on the 14th and 15th of October and 123 Reg will be there. You can book your ticket here but, before you do, here’s...
- By Alexandra Gavril
- 4 min read
While there are more women than ever starting and leading businesses, female entrepreneurs still face some unique challenges. Fortunately, there are lots of supportive, inspirational women around the world who share strong, empowering...
- By Alexandra Gavril
- 5 min read
Editor’s note: Looking to launch a new online business but don’t know where to start when it comes to getting a website? 123 Reg will be explaining how to create a business website...
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Lazy Bear Coffee
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Domains
Domains
- By 123 Reg
- 6 min read
Thousands of domain transfers take place every year. If you’re thinking about doing the same, you might be wondering how difficult it all is — and whether it’s really worth the effort. In...
- By 123 Reg
- 11 min read
You’re building something special online, and whether you’re starting fresh or taking your offline business to the web, your domain name is more than just a web address: it’s how people find you,...
- By Thom Harrison
- 9 min read
The Top-Level Domain (TLD) is the last part of your domain name — like the “.co.uk” in mybusiness.co.uk. But it’s more than a few letters after a dot. That little ending plays an...
- By 123 Reg
- 4 min read
So, you’ve got yourself a domain name? Brilliant! You’re now one step closer to building your brand online — be that to show off your skills as a freelancer or to sell your...
- By John
- < 1 min read
Towards the end of November, Nominet – the organisation which runs the .uk domain registry – released its domain name industry report. This is the first one they’ve produced – the stated aim...
- By John
- 2 min read
If you went back in time to the internet in 1985, you probably wouldn’t recognise it. At first glance, there wouldn’t be much in common with the mp3’ed up, socially-networked, anyone-can-have-a-website internet that...
- By John
- < 1 min read
As a result of the weekend’s problems, we received lots of feedback about how you’d like to be able to manage your nameserver settings. Our dev team has been working to make sure...
- By John
- 2 min read
Have you ever thought up a great domain name, punched it into our domain search tool and found – to your surprise – that it’s available? If so, I’ve a cautionary tale for...
- By John
- < 1 min read
Chat in the office yesterday turned to the subject of how much domain names are worth. Bundle of laughs, us lot. Anyway, a quick bit of work on Google revealed that the most...
- By 123 Reg
- < 1 min read
Our .mobi domains have been reduced from £11.99 to £4.99 per year which means you save a whopping £7 for every domain you register. And when you buy domains in bulk – it...
SEO Advice
SEO Advice
- By Thom Harrison
- 6 min read
Google AI Mode has landed in the UK, and it’s already changing how people search online. Instead of a long list of website links to scroll through, searches now return answers written by...
- By Thom Harrison
- 8 min read
Ever wondered what the world (or, say, Basingstoke) has been searching for recently? Google Trends has the answer. By reading into popular search terms over time, online business owners can use this tool...
- By Thom Harrison
- 11 min read
Search Engine Optimisation (SEO) is all about getting your business out there in front of as many customers as possible. The idea is to optimise your website so that it shows up easily...
- By Thom Harrison
- 8 min read
From humble origins as a garage startup to a global tech giant, Google has redefined how we access information in the modern age. Near-synonymous with search, Google handles literally billions of queries each...
Business
Business
- By Thom Harrison
- 15 min read
Launching an online business has never been easier. You don’t need big upfront funding, and serious tech skills aren’t required. With the flexibility to set your own schedule and call the shots, this...
- By Hannah Smith
- 7 min read
The LinkedIn professional networking platform has more than a billion members in 200 countries worldwide. Designed to put entrepreneurs, professionals, and talent in touch with each other, it can be an invaluable business...
- By 123 Reg
- 7 min read
Think like a Dragon. Know your numbers, your market, and your edge. These six questions could make or break your online business – whether you’re pitching for investment or just aiming to grow....
- By Will Stretton
- 6 min read
No one understands your business like you, but understanding your customers is an entirely different ball game. Even if you have some notion of who they are and how to cater to their...
- By 123 Reg
- 5 min read
In this, the first in a series of posts, Barry Adams of marketing agency Polemic Digital explains why he decided to take the plunge and start his own business. In the coming months,...
- By Tim Fuell
- 2 min read
Being able to avoid the lengthy commute, especially on days when the weather is at its extremes, or you have work-life balance commitments to keep is an incredible productivity enhancer. However, working from...
- By Tim Fuell
- < 1 min read
From Monday (30th June 2014) new flexible working rights come into effect which could have a massive impact on the way we work and even our view of what constitutes work is. The...
- By Tim Fuell
- 2 min read
Your brand value forms the basis of your customer’s belief in your company. What it does, how it does it and often why it does it too. It is about what you stand...
- By Tim Fuell
- 3 min read
In the early days of software and IT services, beta-testing was all the rage. Then it wasn’t and now it certainly seems to be the ‘new’ thing. When out of fashion, beta-testing never...
- By Tim Fuell
- 4 min read
Good things usually come in threes apparently, so here’s three sets of three tips that are simple to implement and get almost instant results. Three Things you can do to appeal to existing...
Online Marketing
Online Marketing
- By Will Stretton
- 6 min read
No one understands your business like you, but understanding your customers is an entirely different ball game. Even if you have some notion of who they are and how to cater to their...
- By Thom Harrison
- 8 min read
Businesses today all face the challenge of holding onto customers in a fiercely competitive online world. With so many options just a click away, shoppers can easily switch to a rival offering a...
- By Thom Harrison
- 9 min read
Google Ads is a tool that helps put your business in front of customers who might be searching for what you offer. By far the world’s leading Pay-Per-Click (PPC) advertising platform, it gives...
- By 123 Reg
- 5 min read
According to the latest report from creative agency, We Are Social, 56.2 million of us in the UK are active on social media—that’s 83% of the population! With such a massive audience to...
- By Alexandra Gavril
- 4 min read
The day has come: Google has launched expanded text ads. This is one of the biggest, most exciting change to Google Adwords since its launch, 16 years ago. The extra-long ads with double...
- By Alexandra Gavril
- 5 min read
For big brands with massive advertising budgets, £100 is just a drop in their monthly marketing budget. But for small business owners, every pound counts. What’s more, any investment needs to pay off...
- By Nerys Evans
- 8 min read
If you’re a regular visitor to the 123 Reg site, you’ll have noticed its undergone some changes recently. One of those changes has been the introduction of real customers talking about how our...
- By Alexandra Gavril
- 6 min read
Today, with the convenience of online shopping, people can afford to take more time to research their options before finally buying a product. This makes urgency even more relevant as a strategy to...
- By Alexandra Gavril
- 9 min read
Search engine optimisation (SEO), content marketing, social media and public relations (PR) have previously been treated as separate compartments. The different departments, agencies or consultants would rarely collaborate which lead to many missed...
- By Will Stevens
- 2 min read
How do you boost sales for your online business? It’s a question you’ve probably asked yourself dozens of times at least. But getting people to visit your website and then convert into customers...