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Think like a Dragon. Know your numbers, your market, and your edge. These six questions could make or break your online business – whether you’re pitching for investment or just aiming to grow....
No one understands your business like you, but understanding your customers is an entirely different ball game. Even if you have some notion of who they are and how to cater to their...
When you run a restaurant, café, or food truck, your talent is cooking. You can dice, slice, julienne, and whip up a jus with your eyes closed. What might not come quite as...
Google AI Mode has landed in the UK, and it’s already changing how people search online. Instead of a long list of website links to scroll through, searches now return answers written by...
While there are more women than ever starting and leading businesses, female entrepreneurs still face some unique challenges. Fortunately, there are lots of supportive, inspirational women around the world who share strong, empowering...
Editor’s note: Looking to launch a new online business but don’t know where to start when it comes to getting a website? 123 Reg will be explaining how to create a business website...
Are you stuck for Christmas marketing ideas? Not sure how best to communicate your discounts and offers and entice more people to book appointments with you or buy from your online shop? Whether...
A great website should be generating new business. If yours is not attracting, engaging, and turning visitors into customers, then it’s not performing well. So, what’s preventing your site from succeeding? It can...
Whether you’re just getting started online and want to build brand awareness, or you’re an already established business and want to reach more prospects, blogging is an effective way to achieve both goals....
A typical customer journey from research to purchase is fraught with questions, concerns and anxiety. Sure, prospects can reach out via phone, email or social networks like Facebook or Twitter to get answers...
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Theo Michaels
Lazy Bear Coffee
lazybearcoffee.co.uk

SEO Advice
SEO Advice
Google AI Mode has landed in the UK, and it’s already changing how people search online. Instead of a long list of website links to scroll through, searches now return answers written by...
Ever wondered what the world (or, say, Basingstoke) has been searching for recently? Google Trends has the answer. By reading into popular search terms over time, online business owners can use this tool...
Search Engine Optimisation (SEO) is all about getting your business out there in front of as many customers as possible. The idea is to optimise your website so that it shows up easily...
From humble origins as a garage startup to a global tech giant, Google has redefined how we access information in the modern age. Near-synonymous with search, Google handles literally billions of queries each...
Online Marketing
Online Marketing
No one understands your business like you, but understanding your customers is an entirely different ball game. Even if you have some notion of who they are and how to cater to their...
Businesses today all face the challenge of holding onto customers in a fiercely competitive online world. With so many options just a click away, shoppers can easily switch to a rival offering a...
Google Ads is a tool that helps put your business in front of customers who might be searching for what you offer. By far the world’s leading Pay-Per-Click (PPC) advertising platform, it gives...
According to the latest report from creative agency, We Are Social, 56.2 million of us in the UK are active on social media—that’s 83% of the population! With such a massive audience to...
For big brands with massive advertising budgets, £100 is just a drop in their monthly marketing budget. But for small business owners, every pound counts. What’s more, any investment needs to pay off...
If you’re a regular visitor to the 123 Reg site, you’ll have noticed its undergone some changes recently. One of those changes has been the introduction of real customers talking about how our...
Today, with the convenience of online shopping, people can afford to take more time to research their options before finally buying a product. This makes urgency even more relevant as a strategy to...
Search engine optimisation (SEO), content marketing, social media and public relations (PR) have previously been treated as separate compartments. The different departments, agencies or consultants would rarely collaborate which lead to many missed...
How do you boost sales for your online business? It’s a question you’ve probably asked yourself dozens of times at least. But getting people to visit your website and then convert into customers...
In this Swift 6, I’ll be taking you through ways to improve your website copy. What you say on your website is vital, as it can be your first and only chance to...