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Recent Articles
- By 123 Reg
- 6 min read
Like digital real estate, domain names can be worth a lot of money. The most expensive domain name ever sold was Cars.com, valued at an astounding $872 million. While it’s unlikely that you’ll...
- By 123 Reg
- 9 min read
WordPress is a powerful content management system (CMS) that makes it easy to create and update your own website, without needing to write code. From small business sites and blogs to big‑name brands,...
- By Thom Harrison
- 23 min read
Setting up a website can feel like learning a whole new language. One minute you’re excited about that great new domain name, the next you’re looking at words like DNS, SSL, and PHP,...
- By Thom Harrison
- 8 min read
Getting your business found online now means showing up twice: both in traditional search results and in the answers given by AI search assistants. More than ever it’s AI doing the searching on...
- By Alexandra Gavril
- 5 min read
High-quality content is and will remain essential for the growth of small businesses in 2021 and beyond. And the great thing about is that creativity and flexibility can win over big budgets. So,...
- By 123 Reg
- 2 min read
Brexit has already happened, and the transition period comes to an end on 1.1.21. You may need to make changes to your business to prepare for the changes that are coming at the...
- By Alexandra Gavril
- 5 min read
Many small business owners shy away from website analytics. Why? Because it’s not the easiest subject to tackle. Many articles and resources out there are filled with jargon, which makes web analytics intimidating...
- By Alexandra Gavril
- 5 min read
If your small business has gotten this far without a website, you might be wondering: do I really need one? Why get a website if my business is already doing well without it?...
- By Alexandra Gavril
- 4 min read
Contrary to popular belief, marketing isn’t about constantly promoting your business, products and services, and asking people to consider buying what you’re selling. Instead, marketing involves influencing people’s buying decisions by educating, informing,...
- By 123 Reg
- 2 min read
This year’s Women in Business Expo takes place virtually on the 14th and 15th of October and 123 Reg will be there. You can book your ticket here but, before you do, here’s...
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Lazy Bear Coffee
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Domains
Domains
- By 123 Reg
- 6 min read
Like digital real estate, domain names can be worth a lot of money. The most expensive domain name ever sold was Cars.com, valued at an astounding $872 million. While it’s unlikely that you’ll...
- By Thom Harrison
- 7 min read
Your domain ending helps set the tone for your website before anyone clicks. It isn’t just a part of your web address — it can influence how professional and trustworthy your business appears...
- By Hannah Smith
- 5 min read
Did you know there are more than 1.1 billion websites in the world? And that over 43% of them use a .com domain? While .com may be the most recognisable web address ending...
- By 123 Reg
- 3 min read
We live in a fast-moving digital world where every tap, click, and character counts. Your website address does more than lead people to your site – it shapes how easy it is for...
- By 123 Reg
- < 1 min read
123-reg has seen rapid take-up for the new .eu domains, launched last month and is being hailed as the most important domain name launch since .com. Many businesses are registering .eu domains to...
SEO Advice
SEO Advice
- By Thom Harrison
- 8 min read
Getting your business found online now means showing up twice: both in traditional search results and in the answers given by AI search assistants. More than ever it’s AI doing the searching on...
- By 123 Reg
- 7 min read
Domain forwarding lets you send visitors to your main website, even if they’ve typed in a different address. You can be sure that anyone landing on an old or alternative domain gets directed...
- By Thom Harrison
- 7 min read
Google AI Mode has landed in the UK, and it’s already changing how people search online. Instead of a long list of website links to scroll through, searches now return answers written by...
- By Thom Harrison
- 8 min read
Ever wondered what the world (or, say, Basingstoke) has been searching for recently? Google Trends has the answer. By reading into popular search terms over time, online business owners can use this tool...
Business
Business
- By Thom Harrison
- 5 min read
Cybersecurity myths are everywhere — and they can leave small business owners dangerously exposed. Many people assume hackers only care about big corporations or that basic antivirus software is enough to stay safe....
- By 123 Reg
- 11 min read
These days, you can launch a business from your kitchen table with nothing more than a laptop and a few good ideas. You don’t need cash in the bank, expensive gear, or expert...
- By Thom Harrison
- 8 min read
Welcome to 2026! If you’re running a small business or growing your own venture, the start of a new year is the perfect time to pause, reflect, and plan your next move. In...
- By Thom Harrison
- 10 min read
Have you ever wanted to start a business without a warehouse and mountains of stock? Dropshipping is a way for solopreneurs to sell products direct from the supplier. You take care of the...
- By 123 Reg
- 2 min read
Small businesses are being urged to take precautionary measures to protect their businesses online. We host over one million websites, and our advice for businesses is to treat these media reports seriously. The...
- By Tim Fuell
- 3 min read
We’ve mentioned before that size isn’t everything in the world of business, but if you do have a sizeable staff base, it pays to make sure they are working together effectively and not...
- By Tim Fuell
- 4 min read
It’s one of the most written about words in business-related articles nowadays and it seems every other child wants to be one but what is an entrepreneur? As the definition from Google above...
- By Tim Fuell
- 4 min read
If your business is B2C then you need to make sure that your contracts and the way you do business is compliant with new law coming into effect on 13th June of this...
- By Tim Fuell
- 2 min read
So you’ve been offered the chance to work from home. Whether that is for a company or you are self-employed as you launch your own business, be warned it has its drawbacks as...
- By Tim Fuell
- 3 min read
You’ve got a successful start-up. You’re making some nice money, but you still think it could be more. Just because your company is successful as an SME it doesn’t necessarily mean it could...
Online Marketing
Online Marketing
- By Thom Harrison
- 7 min read
Your domain ending helps set the tone for your website before anyone clicks. It isn’t just a part of your web address — it can influence how professional and trustworthy your business appears...
- By Thom Harrison
- 10 min read
Google Ads is a tool that can put your business in front of customers who are searching for what you offer. By far the world’s leading Pay-Per-Click (PPC) platform, it lets you run...
- By Will Stretton
- 6 min read
No one understands your business like you, but understanding your customers is an entirely different ball game. Even if you have some notion of who they are and how to cater to their...
- By Thom Harrison
- 8 min read
Businesses today all face the challenge of holding onto customers in a fiercely competitive online world. With so many options just a click away, shoppers can easily switch to a rival offering a...
- By Alexandra Gavril
- 5 min read
Building trust with customers through copywriting has less to do with words or grammar, and everything to do with empathy. That’s because we buy on emotion and justify with logic. So whether it’s...
- By Will Stevens
- 3 min read
One of the best things about recent technological advances is that they’ve allowed small businesses to easily access powerful tools that once would have been far beyond their reach. Software that would have...
- By Will Stevens
- 6 min read
You’re busy running a business, perhaps even more than one business so it’s to be expected that sometimes things fall by the wayside. But if one of the things that you’ve been neglecting...
- By Will Stevens
- 5 min read
No one likes to be forgotten, especially not on Valentine’s Day. So don’t ignore your customers in the run up to Feb 14th. Just the smallest of tweaks to your website can show...
- By Nick Leech
- 8 min read
It starts with the words: “And now we’re going to have a short presentation on paid search from Nick Leech”. Adrenaline floods out of my brain and into my bloodstream. I look down...
- By Alexandra Gavril
- 8 min read
Word of mouth is the original marketing channel. Before social media, before email or billboards, there was word of mouth. But this is not just the oldest and cheapest form of marketing but...