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Recent Articles
- By Thom Harrison
- 8 min read
Welcome to 2026! If you’re running a small business or growing your own venture, the start of a new year is the perfect time to pause, reflect, and plan your next move. In...
- By Thom Harrison
- 10 min read
Have you ever wanted to start a business without a warehouse and mountains of stock? Dropshipping is a way for solopreneurs to sell products direct from the supplier. You take care of the...
- By Hannah Smith
- 5 min read
Did you know there are more than 1.1 billion websites in the world? And that over 43% of them use a .com domain? While .com may be the most recognisable web address ending...
- By 123 Reg
- 6 min read
It’s a common mistake — even among professionals — to write product descriptions that only list features. Too often, copy ends up reading like a spec sheet rather than a story, leaving customers...
- By 123 Reg
- 4 min read
With more than 180 million active buyers worldwide, eBay is one of the world’s biggest online marketplaces. Statistics suggest that as many as two billion transactions are made through the platform every day....
- By 123 Reg
- 3 min read
In 2007, Fumio Obata’s digital presence was a blank canvas. He chose 123 Reg to exhibit his artistry online, and 15 years later, his website continues to evolve with his portfolio of work....
- By 123 Reg
- 3 min read
This is a guest blog article written by our friends at the Public Interest Registry. All views and opinions expressed in this article are those of the authors and do not necessarily reflect...
- By 123 Reg
- 6 min read
If you’re a business that has physical premises such as a café, or operates in a fixed area such as a plumber then attracting customer from your local areas is a priority. In...
- By Will Stevens
- 8 min read
You’ve got a website, but is it a good one? Perhaps you’re planning on creating your first website and you want to make sure you get things right. So, how can you tell...
- By Will Stevens
- 6 min read
If you’re looking to get your business started online, the first thing you need is web hosting. This provides you with a place to hold everything that makes up your website — files,...
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Domains
Domains
- By Hannah Smith
- 5 min read
Did you know there are more than 1.1 billion websites in the world? And that over 43% of them use a .com domain? While .com may be the most recognisable web address ending...
- By 123 Reg
- 3 min read
We live in a fast-moving digital world where every tap, click, and character counts. Your website address does more than lead people to your site – it shapes how easy it is for...
- By 123 Reg
- 7 min read
Domain forwarding lets you send visitors to your main website, even if they’ve typed in a different address. You can be sure that anyone landing on an old or alternative domain gets directed...
- By 123 Reg
- 4 min read
It’s been more than a decade since the internet saw the launch of its first dedicated adult domain extension: .xxx. What began as a controversial idea in the early 2010s has matured into...
- By 123 Reg
- 3 min read
(Image courtesy of gwire under a Creative Commons Attribution Licence.) The start of the year is traditionally a time when bloggers make foolhardy predictions, thus putting themselves at risk of ridicule in the...
- By Tim Fuell
- 2 min read
Whether it is via Twitter, Facebook, or not even social media, the chances are that already this year you have used a short url service either intentionally or without know it. In a...
- By Tim Fuell
- < 1 min read
If you are reading this then the chances are you already own a .uk domain name – one of 9 million .uk domain names that have been registered. The 9 millionth .uk domain...
- By 123 Reg
- 2 min read
Our support team deals with a whole variety of questions from customers. We’ve probably covered every conceivable query at some point, from changing where a domain name points and managing web hosting to...
- By Tim Fuell
- 2 min read
In case you missed it, Prince William (second in line to the British throne) is to marry Kate Middleton, probably some time next year. If you did miss it, the chances are you...
- By Tim Fuell
- < 1 min read
The half a million registrations mark has been hit less than a week since general registration opened for the new internationalized domain name .рф (which stands for Российская Федерация, or Russian Federation in...
SEO Advice
SEO Advice
- By 123 Reg
- 7 min read
Domain forwarding lets you send visitors to your main website, even if they’ve typed in a different address. You can be sure that anyone landing on an old or alternative domain gets directed...
- By Thom Harrison
- 6 min read
Google AI Mode has landed in the UK, and it’s already changing how people search online. Instead of a long list of website links to scroll through, searches now return answers written by...
- By Thom Harrison
- 8 min read
Ever wondered what the world (or, say, Basingstoke) has been searching for recently? Google Trends has the answer. By reading into popular search terms over time, online business owners can use this tool...
- By Thom Harrison
- 11 min read
Search Engine Optimisation (SEO) is all about getting your business out there in front of as many customers as possible. The idea is to optimise your website so that it shows up easily...
- By Tim Fuell
- 2 min read
If the science of search engine optimisation is too much for you to get your head around and the budget won’t stretch to some expert advice, here’s six top tips to help you...
- By Alexandra Gavril
- 5 min read
You’ve probably seen those rich snippets in Google’s search results that show you not only the name of the author of a blog post but also his picture. This is a really cool...
- By Tim Fuell
- 2 min read
Search engine optimisation is all about online, the latest buzzwords, etc., right? Wrong. Natural search is very dependant upon natural use of language. Understanding how people use language will help you understand how...
- By Alexandra Gavril
- 3 min read
As you probably know, last week Google’s head of webspam, Matt Cutts, announced a “minor” change to Google’s algorithm. Its purpose is to reduce the number of low-quality exact match domains (EMD) in...
- By Alexandra Gavril
- 2 min read
URLs are important on-page SEO elements as we use them to travel from a page to another so they underpin your entire website. When you create a new site, create it with SEO...
- By Tim Fuell
- 3 min read
So many web pages on the Internet have poor page titles like “Home”, About us”, “Services” or no titles at all. Web page titles are very important because these describe the content on...
Business
Business
- By Thom Harrison
- 8 min read
Welcome to 2026! If you’re running a small business or growing your own venture, the start of a new year is the perfect time to pause, reflect, and plan your next move. In...
- By Thom Harrison
- 10 min read
Have you ever wanted to start a business without a warehouse and mountains of stock? Dropshipping is a way for solopreneurs to sell products direct from the supplier. You take care of the...
- By 123 Reg
- 6 min read
It’s a common mistake — even among professionals — to write product descriptions that only list features. Too often, copy ends up reading like a spec sheet rather than a story, leaving customers...
- By Thom Harrison
- 11 min read
AI is changing the way businesses get things done — and not just for the ‘big tech’ firms. In fact, small-to-medium sized business owners might be the ones set to gain the most...
- By Will Stevens
- 5 min read
So you’ve decided you want to export. It’s a big step and one that can be very profitable if things are done right. But there are also a huge number of pitfalls that...
- By Will Stevens
- 2 min read
Running your own business is hard. There’s so much to do and so much to learn. Often it can feel like you’re all on your own. Or that things would be better if...
- By Will Stevens
- 3 min read
One of the most rewarding things about running a business is the chance to put your personal stamp on every little thing you do. From your website to the products you sell, it’s...
- By Nick Leech
- 8 min read
Last year I tried to lay some ghosts to rest by writing about a few business failures I’ve been a part of. It’s a sad fact: most businesses die. Any successful entrepreneur is...
- By Will Stevens
- 3 min read
Do potential customers take one look at your website and run a mile? You might think that your product is strong enough to stand on your own merits, in which case it might...
- By Will Stevens
- 5 min read
This summer, 123 Reg is on the road with the Start Up Britain Tour. We’ve already hit towns and cities across the country, and there are plenty more stops to come. But for...
Online Marketing
Online Marketing
- By Thom Harrison
- 10 min read
Google Ads is a tool that can put your business in front of customers who are searching for what you offer. By far the world’s leading Pay-Per-Click (PPC) platform, it lets you run...
- By Will Stretton
- 6 min read
No one understands your business like you, but understanding your customers is an entirely different ball game. Even if you have some notion of who they are and how to cater to their...
- By Thom Harrison
- 8 min read
Businesses today all face the challenge of holding onto customers in a fiercely competitive online world. With so many options just a click away, shoppers can easily switch to a rival offering a...
- By 123 Reg
- 5 min read
According to the latest report from creative agency, We Are Social, 56.2 million of us in the UK are active on social media—that’s 83% of the population! With such a massive audience to...
- By 123 Reg
- 5 min read
Let’s face it – visuals have a huge part to play in a successful marketing strategy. The images and video clips that users see have to represent your brand perfectly – after all,...
- By Alexandra Gavril
- 8 min read
In this day and age, small businesses can compete on almost every level with big brands. That includes content marketing. Regardless of the size of a business, the goal remains the same: to...
- By Alexandra Gavril
- 6 min read
2017 has been an eventful year, with lots of changes in most aspects of digital marketing. But since we know how challenging it can be to keep up with all this information while...
- By Will Stevens
- 4 min read
If you’re running an ecommerce website, you should always be searching for ways to improve your sales. In this guide, we’ll look through some methods to entice more people to make a purchase...
- By Alexandra Gavril
- 6 min read
Whether you’re fine-tuning your social presence, optimising your website or digging through data, relying on the right tools means saving time and maintaining your sanity at the same time. The problem is there...
- By Alexandra Gavril
- 5 min read
You know how one minute you think you’ve nailed vlogging and the next you’re pulling your hair out wondering why your vlogs aren’t getting enough views? That’s marketing, and it moves fast. The...