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Recent Articles
- By Hannah Smith
- 7 min read
Email marketing generates more than six billion pounds worldwide, and this sum is expected to rise to more than 13 billion by 2028. So how do small businesses get themselves a share of...
- By 123 Reg
- 6 min read
Thousands of domain transfers take place every year. If you’re thinking about doing the same, you might be wondering how difficult it all is — and whether it’s really worth the effort. In...
- By Thom Harrison
- 15 min read
Launching an online business has never been easier. You don’t need big upfront funding, and serious tech skills aren’t required. With the flexibility to set your own schedule and call the shots, this...
- By Hannah Smith
- 7 min read
The LinkedIn professional networking platform has more than a billion members in 200 countries worldwide. Designed to put entrepreneurs, professionals, and talent in touch with each other, it can be an invaluable business...
- By Thom Harrison
- 11 min read
Your imagination is your most valuable asset when it comes to starting an online business. It’s all about that great idea. You don’t need money in the bank or a computer science degree...
- By Thom Harrison
- 8 min read
Still using a free email account for your small business? While it might be saving you a little now, that generic address could be costing you your credibility in the long run. Whether...
- By Thom Harrison
- 9 min read
Buying a domain name is like setting up a shopfront on the high street — it makes an impression before customers have even stepped inside. For UK businesses, one of the big decisions...
- By 123 Reg
- 7 min read
British consumers spend around £45 billion a year online and if your business doesn’t have a website… well, you’re missing out! Setting up and maintaining a website can seem daunting, especially if your...
- By 123 Reg
- 12 min read
Domain names are those unique addresses that make websites easy to find online. You can think of them as house names on a virtual street. But not all domain names are created equal...
- By Thom Harrison
- 10 min read
We’ve all seen that little padlock icon when shopping online — sat reassuringly close to the web address. As we’ll discover, this symbol offers much more than just a sense of safety. SSL...
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Domains
Domains
- By 123 Reg
- 6 min read
Thousands of domain transfers take place every year. If you’re thinking about doing the same, you might be wondering how difficult it all is — and whether it’s really worth the effort. In...
- By 123 Reg
- 11 min read
You’re building something special online, and whether you’re starting fresh or taking your offline business to the web, your domain name is more than just a web address: it’s how people find you,...
- By Thom Harrison
- 9 min read
The Top-Level Domain (TLD) is the last part of your domain name — like the “.co.uk” in mybusiness.co.uk. But it’s more than a few letters after a dot. That little ending plays an...
- By 123 Reg
- 4 min read
So, you’ve got yourself a domain name? Brilliant! You’re now one step closer to building your brand online — be that to show off your skills as a freelancer or to sell your...
- By 123 Reg
- 2 min read
The new 1.111B Class of domains from XYZ is set to change the way people use domain names. Consisting of all .xyz domains between 000000.xyz – 999999999.xyz, the 1.111B class features a total...
- By Will Stevens
- 2 min read
What’s in a name? Well if you’re launching a new business, picking the right name is one of the most important things you’ll do. That’s the belief of Mitchell Stuart, who founded social...
- By Will Stevens
- 4 min read
If someone Googled your name, what would they learn about you? Would they see links to articles about your past successes or achievements, or would they be directed towards content that is less...
- By Alexandra Gavril
- 4 min read
There’s been much chatter about how Google would treat new generic top-level domains (gTLDs) like .guru, .xyz or .ai. Will Google be looking at the end of a domain to give a few...
- By Thomas Costello
- 3 min read
On Wednesday 3rd March, 123-reg hosted a round-table discussion with a number of key influencers in Wales to discuss the importance of the recently launched .wales and .cymru domain names. The event came...
- By Will Stevens
- 3 min read
Internet users are keen to embrace new domain extensions as soon as they hit the market. In fact, when faced with a choice of visiting a site using a “traditional” domain extension (such...
SEO Advice
SEO Advice
- By Thom Harrison
- 6 min read
Google AI Mode has landed in the UK, and it’s already changing how people search online. Instead of a long list of website links to scroll through, searches now return answers written by...
- By Thom Harrison
- 8 min read
Ever wondered what the world (or, say, Basingstoke) has been searching for recently? Google Trends has the answer. By reading into popular search terms over time, online business owners can use this tool...
- By Thom Harrison
- 11 min read
Search Engine Optimisation (SEO) is all about getting your business out there in front of as many customers as possible. The idea is to optimise your website so that it shows up easily...
- By Thom Harrison
- 8 min read
From humble origins as a garage startup to a global tech giant, Google has redefined how we access information in the modern age. Near-synonymous with search, Google handles literally billions of queries each...
- By Thomas Costello
- 3 min read
Research has revealed that when searching online for shops or services in their local area, three in five people say the search results show large retailers rather than small independents, and nearly half...
- By Will Stevens
- 3 min read
Anyone who opens a new business will face plenty of challenges, but one of the biggest is actually getting customers through the door. It doesn’t matter how good you are at what you...
- By Alexandra Gavril
- 10 min read
You already know that backlinks, along with content, are the top two most important ranking factors that Google’s algorithm takes into account when calculating a website’s position on a search engine results page...
- By Alexandra Gavril
- 7 min read
Local search engine optimisation (SEO) is a highly targeted, niche strategy that every business can and should be thinking about. Why? Because it’s becoming more valuable and more popular, something that is driven...
- By 123 Reg
- 3 min read
Hello! In our latest Swift 6 video, we’ll be looking at a crucial aspect of online marketing for many small businesses – local search engine optimisation (SEO). If you’ve never heard of local...
- By Will Stevens
- 4 min read
The problem is as old as business itself – someone has a need, you can meet it but the potential customer doesn’t know you exist. Advertising used to be the only solution to...
Business
Business
- By Thom Harrison
- 15 min read
Launching an online business has never been easier. You don’t need big upfront funding, and serious tech skills aren’t required. With the flexibility to set your own schedule and call the shots, this...
- By Hannah Smith
- 7 min read
The LinkedIn professional networking platform has more than a billion members in 200 countries worldwide. Designed to put entrepreneurs, professionals, and talent in touch with each other, it can be an invaluable business...
- By 123 Reg
- 7 min read
Think like a Dragon. Know your numbers, your market, and your edge. These six questions could make or break your online business – whether you’re pitching for investment or just aiming to grow....
- By Will Stretton
- 6 min read
No one understands your business like you, but understanding your customers is an entirely different ball game. Even if you have some notion of who they are and how to cater to their...
- By Will Stevens
- 5 min read
Earning money from your own blog may seem like a far-fetched idea. But it’s not. You’ve surely stumbled upon at least a few stories of bloggers who started from scratch and later on...
- By Will Stevens
- 3 min read
Often it can feel like starting a business is something for the young, but new research conducted on behalf of 123 Reg proves that isn’t the case. Half of over 40s have, or...
- By Will Stretton
- 2 min read
On 24th and 25th November, we attended Europe’s largest business event at Excel London: The Business Show. With over 25,00 visitors and more than 500 exhibitors, this year was the biggest one yet!...
- By Crunch
- 4 min read
This is a guest blog article written by our friends at Crunch. All views and opinions expressed in this article are those of the authors and do not necessarily reflect the official policy...
- By 123 Reg
- 5 min read
There’s nothing as powerful as a website to help you communicate with your audience. Whether you’re looking to test your business idea, sell products or services online, or simply establish an online presence,...
- By Crunch
- 6 min read
This is a guest blog article written by our friends at Crunch. All views and opinions expressed in this article are those of the authors and do not necessarily reflect the official policy...
Online Marketing
Online Marketing
- By Will Stretton
- 6 min read
No one understands your business like you, but understanding your customers is an entirely different ball game. Even if you have some notion of who they are and how to cater to their...
- By Thom Harrison
- 8 min read
Businesses today all face the challenge of holding onto customers in a fiercely competitive online world. With so many options just a click away, shoppers can easily switch to a rival offering a...
- By Thom Harrison
- 9 min read
Google Ads is a tool that helps put your business in front of customers who might be searching for what you offer. By far the world’s leading Pay-Per-Click (PPC) advertising platform, it gives...
- By 123 Reg
- 5 min read
According to the latest report from creative agency, We Are Social, 56.2 million of us in the UK are active on social media—that’s 83% of the population! With such a massive audience to...
- By Alexandra Gavril
- 5 min read
High-quality content is and will remain essential for the growth of small businesses in 2021 and beyond. And the great thing about is that creativity and flexibility can win over big budgets. So,...
- By Alexandra Gavril
- 5 min read
Many small business owners shy away from website analytics. Why? Because it’s not the easiest subject to tackle. Many articles and resources out there are filled with jargon, which makes web analytics intimidating...
- By Alexandra Gavril
- 5 min read
If your small business has gotten this far without a website, you might be wondering: do I really need one? Why get a website if my business is already doing well without it?...
- By Alexandra Gavril
- 4 min read
Contrary to popular belief, marketing isn’t about constantly promoting your business, products and services, and asking people to consider buying what you’re selling. Instead, marketing involves influencing people’s buying decisions by educating, informing,...
- By Alexandra Gavril
- 5 min read
Are you stuck for Christmas marketing ideas? Not sure how best to communicate your discounts and offers and entice more people to book appointments with you or buy from your online shop? Whether...
- By Alexandra Gavril
- 4 min read
A great website should be generating new business. If yours is not attracting, engaging, and turning visitors into customers, then it’s not performing well. So, what’s preventing your site from succeeding? It can...