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Recent Articles
- By 123 Reg
- 5 min read
Search engine optimisation (SEO) is all about improving your website so that it appears higher in search engine results when people look for businesses, products, or services like yours. Broadly it’s about making...
- By Thom Harrison
- 9 min read
You’ve got a name in mind for your business, project, or side hustle. The next step is simple: find out if it’s available to register. Checking takes seconds (literally) and even if your...
- By 123 Reg
- 5 min read
Did you know that when you buy a domain name, it’s often linked to a public record that can show who owns it, when it was registered, and when it expires? That record...
- By 123 Reg
- 11 min read
Domain names are the unique addresses that make websites easy to find online. You can think of them as house names on a virtual street. Not all domain names are created equal, though...
- By 123 Reg
- 4 min read
Web hosting is the service that gives your website a home on the internet. It stores your website’s files on a server and makes them accessible to visitors around the clock, wherever they...
- By 123 Reg
- 2 min read
Conversion rate measures the percentage of website visitors who take a specific action you want them to take. It’s one of the most telling numbers on your website because it shows not just...
- By 123 Reg
- 2 min read
Click-through rate (CTR) measures how many people click on a link after seeing it. It’s one of the simplest ways to tell whether your website listing, ad, or email is actually catching people’s...
- By Thom Harrison
- 8 min read
Ever wondered what the world (or, say, Basingstoke) has been searching for recently? Google Trends has the answer. By reading into popular search terms over time, online business owners can use this tool...
- By Thom Harrison
- 9 min read
The Top-Level Domain (TLD) is the last part of your domain name — like the “.co.uk” in mybusiness.co.uk. But it’s more than a few letters after a dot. That little ending plays an...
- By 123 Reg
- 4 min read
So, you’ve got yourself a domain name? Brilliant! You’re now one step closer to building your brand online — be that to show off your skills as a freelancer or to sell your...
123 Reg Wiki
Explore the Wiki for help with key terms on domains, websites,
online marketing, and more.
Domains
Domains
- By Thom Harrison
- 9 min read
You’ve got a name in mind for your business, project, or side hustle. The next step is simple: find out if it’s available to register. Checking takes seconds (literally) and even if your...
- By 123 Reg
- 5 min read
Did you know that when you buy a domain name, it’s often linked to a public record that can show who owns it, when it was registered, and when it expires? That record...
- By 123 Reg
- 11 min read
Domain names are the unique addresses that make websites easy to find online. You can think of them as house names on a virtual street. Not all domain names are created equal, though...
- By 123 Reg
- 7 min read
Dreaming of starting your own business online but dreading the price tag? Good news: you can get your domain included free for the first year* when you pick the right 123 Reg plan....
- By Tim Fuell
- 3 min read
According to Price Waterhouse Cooper’s “Cities of Opportunity” Index published in May 2014, London is the best city in the world. A place where economic clout and gateways to opportunity help its citizens...
- By Tim Fuell
- 2 min read
With the opening up of the domain name market following the launch of new gTLDs, many predicted the domain name reseller market to bottom out, but as a new US$1 million deal announced...
- By 123 Reg
- 3 min read
British web and mobile application development company App Haus focuses its efforts on developing mobile applications for all major devices and platforms. The business aims to make mobile technologies accessible to everybody; bringing...
- By Alexandra Gavril
- 8 min read
Isn’t it frustrating when you come up with the perfect name for your business and then, after you run a search, find out that the domain name it already taken? And what’s worse,...
- By Tim Fuell
- 2 min read
Staying in front of the competition can be a constant journey but the introduction of new generic top level domains (gTLDs) offers you the chance to overtake your rivals in the online race...
- By Tim Fuell
- < 1 min read
Centuries ago, the ninja were highly trained specialists, used for high-level operations – do you have ninja type expertise you want to promote? The .ninja domain name is here and the perfect way...
SEO Advice
SEO Advice
- By 123 Reg
- 5 min read
Search engine optimisation (SEO) is all about improving your website so that it appears higher in search engine results when people look for businesses, products, or services like yours. Broadly it’s about making...
- By 123 Reg
- 10 min read
If you’ve bought a domain together with a 123 Reg plan like Website Builder or Managed WordPress Hosting, the chances are it’s already connected — so once you’ve hit publish, it should appear...
- By Thom Harrison
- 6 min read
Google’s new AI restaurant-booking experience is now live in the UK. Built on top of the existing ‘Reserve with Google’ tool, it lets people move from a natural-language search straight to a restaurant...
- By Thom Harrison
- 9 min read
Running an online business today, big or small, the chances are many of your customers will be looking for answers from Google AI Overviews and ChatGPT before they ever click through to your...
- By Alexandra Gavril
- 7 min read
So you’ve decided to do a website redesign to give it a more modern look and to provide a better experience to your visitors. That’s awesome – Google loves great experiences and rewards...
- By Will Stevens
- 3 min read
Search engine optimisation (SEO) is a crucial part of running a small business website. Good SEO will help you rise up the search engine rankings and attract more customers. But it’s a confusing...
- By Alexandra Gavril
- 4 min read
Google searches could soon look very different. The search engine giant has been testing and making several changes to its search engine results page (SERP) in its continuous attempt to make the search...
- By Alexandra Gavril
- 9 min read
We’ve seen significant changes over the past few years when it comes to search engine optimisation (SEO) and ranking factors. The rules for effective SEO are no longer the same which means that...
- By Alexandra Gavril
- 13 min read
In the early days of search engine optimisation (SEO), keywords and keyword density were hot topics. You could stuff your website with keywords and meta tags, and it would rank well in the...
- By Nick Leech
- < 1 min read
To help you on #MicroBizMattersDay, I’ve put together an eight-minute video on search engine optimisation tools. If you’ve got any questions about anything that’s covered in the video, either leave a comment below...
Selling online?
Make your domain part of the sell — find the perfect TLD for your brand.
Business
Business
- By Thom Harrison
- 10 min read
For small-to-medium businesses, social media and your website work best when they work together. Social media grabs attention, and your website gives people somewhere clear to go next. Used well, the two can...
- By Thom Harrison
- 10 min read
Google Ads is a tool that can put your business in front of customers who are searching for what you offer. By far the world’s leading Pay-Per-Click (PPC) platform, it lets you run...
- By Thom Harrison
- 6 min read
Google’s new AI restaurant-booking experience is now live in the UK. Built on top of the existing ‘Reserve with Google’ tool, it lets people move from a natural-language search straight to a restaurant...
- By Hannah Smith
- 3 min read
Finding a VAT number by company name is often easier than it first sounds, but it helps to know where to look. A few simple steps can usually point you in the right...
- By Will Stevens
- 4 min read
On average, how many emails do you exchange with your remote team a week? And how much does it usually take you to brief everyone on new projects or goals you want to...
- By Alexandra Gavril
- 5 min read
You have a fantastic product that’s easy to use. You have competitive prices. You also have an engaging presence on Instagram. But unless your brand’s online customer experience is exceptional, you’ll have trouble...
- By Alexandra Gavril
- 5 min read
Starting a small business. It’s a dream many hold but few put into action. Why? The lack of time, skills, or funds are just a few of the reasons that are holding most...
- By Alexandra Gavril
- 4 min read
Starting your own business is tough and scary. Sure, you get to be your own boss and set your own timetable but it also takes away your predictable income as well as your...
- By Alexandra Gavril
- 4 min read
When you run your own small business, time is always an issue. You need to check and reply to customer emails and questions, redo that product page that just isn’t working, then schedule...
- By Alexandra Gavril
- 4 min read
What does it take to start an online business? Is having a great idea that you’re passionate about enough or do you need other skills as well? Do you have to be able...
Online Marketing
Online Marketing
- By Thom Harrison
- 10 min read
Google Ads is a tool that can put your business in front of customers who are searching for what you offer. By far the world’s leading Pay-Per-Click (PPC) platform, it lets you run...
- By Thom Harrison
- 7 min read
Your domain ending helps set the tone for your website before anyone clicks. It isn’t just a part of your web address — it can influence how professional and trustworthy your business appears...
- By Will Stretton
- 6 min read
No one understands your business like you, but understanding your customers is an entirely different ball game. Even if you have some notion of who they are and how to cater to their...
- By Thom Harrison
- 8 min read
Businesses today all face the challenge of holding onto customers in a fiercely competitive online world. With so many options just a click away, shoppers can easily switch to a rival offering a...
- By Alexandra Gavril
- 5 min read
Every time you publish and promote a fantastic piece of content, it gets the attention of your audience. People come to your blog or site to read, share and comment on it. Unfortunately,...
- By Alexandra Gavril
- 5 min read
These days, customers have mixed feelings when it comes to Valentine’s Day. Depending on their current romantic situations, some might adore February 14th while others might abhor it. That can make it tricky...
- By Alexandra Gavril
- 5 min read
You may be getting lots of readers on your blog, traffic on your site, fans and followers on your social media channels. But is your content reaching the right people? You may be...
- By Alexandra Gavril
- 6 min read
Whether you’re just starting a business online or already running a small business and want to start promoting it online, you need a digital marketing plan. Why? Because without a plan you won’t...
- By Will Stevens
- 5 min read
There’s a reason why an increasing number of brands, small to big, invest in great content to educate, guide and delight their audience. It’s because content marketing works and it’s key to growing...
- By Alexandra Gavril
- 5 min read
When done right, blogging can be a powerful tool to build awareness, drive traffic to your site, and give people a strong reason to trust and fall in love with your brand. But...