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Recent Articles
- By Hannah Smith
- 7 min read
Email marketing generates more than six billion pounds worldwide, and this sum is expected to rise to more than 13 billion by 2028. So how do small businesses get themselves a share of...
- By 123 Reg
- 6 min read
Thousands of domain transfers take place every year. If you’re thinking about doing the same, you might be wondering how difficult it all is — and whether it’s really worth the effort. In...
- By Thom Harrison
- 15 min read
Launching an online business has never been easier. You don’t need big upfront funding, and serious tech skills aren’t required. With the flexibility to set your own schedule and call the shots, this...
- By Hannah Smith
- 7 min read
The LinkedIn professional networking platform has more than a billion members in 200 countries worldwide. Designed to put entrepreneurs, professionals, and talent in touch with each other, it can be an invaluable business...
- By Alexandra Gavril
- 5 min read
Want to make your first website and get online but don’t know which type and design will work best for you? Most people start their research by looking at other websites for inspiration....
- By Alexandra Gavril
- 6 min read
Note: Although this article talks about how to create a plumbing website, the advice applies to any kind of small business. Just pick a relevant template when creating your website. These days, we...
- By Crunch
- 3 min read
This is a guest blog article written by our friends at Crunch. All views and opinions expressed in this article are those of the authors and do not necessarily reflect the official policy...
- By Alexandra Gavril
- 5 min read
If you want your small business to thrive in 2021, it’s time to start planning your digital marketing strategy. But what should you focus on to attract, engage, and retain customers and generate...
- By Alexandra Gavril
- 5 min read
High-quality content is and will remain essential for the growth of small businesses in 2021 and beyond. And the great thing about is that creativity and flexibility can win over big budgets. So,...
- By 123 Reg
- 2 min read
Brexit has already happened, and the transition period comes to an end on 1.1.21. You may need to make changes to your business to prepare for the changes that are coming at the...
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Domains
Domains
- By 123 Reg
- 6 min read
Thousands of domain transfers take place every year. If you’re thinking about doing the same, you might be wondering how difficult it all is — and whether it’s really worth the effort. In...
- By 123 Reg
- 11 min read
You’re building something special online, and whether you’re starting fresh or taking your offline business to the web, your domain name is more than just a web address: it’s how people find you,...
- By Thom Harrison
- 9 min read
The Top-Level Domain (TLD) is the last part of your domain name — like the “.co.uk” in mybusiness.co.uk. But it’s more than a few letters after a dot. That little ending plays an...
- By 123 Reg
- 4 min read
So, you’ve got yourself a domain name? Brilliant! You’re now one step closer to building your brand online — be that to show off your skills as a freelancer or to sell your...
- By John
- < 1 min read
We’ve written before about the most expensive domain names ever. And just last week, a new price record was set for a .co.uk domain. As the Register notes, the domain name cruises.co.uk changed...
- By 123 Reg
- < 1 min read
Whilst surfing the typography forums in a bid to find the perfect logo typeface, I stumbled across a very interesting example of map making. A stroke of design genius, the Country Codes of...
- By John
- 2 min read
A high-profile domain name dispute came to an end earlier this week. MySpace, the News Corporation-owned social networking site won the right to have the domain name myspace.co.uk transferred to it. The ruling...
- By John
- 3 min read
Always looking for an excuse to escape the office and learn a bit more about domain names, I headed into central London yesterday afternoon for an event run by the Oxford Internet Institute...
- By John
- < 1 min read
I don’t generally read Canadian news sites on a regular basis, but I just picked up a story on CTV.ca about Canadians who are buying up personal domain names. One of the story’s...
- By John
- < 1 min read
Hot on the heels of the November report from Nominet, VeriSign – the global registry operator for .com and .net domains – has released its quarterly report into the state of the domain...
SEO Advice
SEO Advice
- By Thom Harrison
- 6 min read
Google AI Mode has landed in the UK, and it’s already changing how people search online. Instead of a long list of website links to scroll through, searches now return answers written by...
- By Thom Harrison
- 8 min read
Ever wondered what the world (or, say, Basingstoke) has been searching for recently? Google Trends has the answer. By reading into popular search terms over time, online business owners can use this tool...
- By Thom Harrison
- 11 min read
Search Engine Optimisation (SEO) is all about getting your business out there in front of as many customers as possible. The idea is to optimise your website so that it shows up easily...
- By Thom Harrison
- 8 min read
From humble origins as a garage startup to a global tech giant, Google has redefined how we access information in the modern age. Near-synonymous with search, Google handles literally billions of queries each...
Business
Business
- By Thom Harrison
- 15 min read
Launching an online business has never been easier. You don’t need big upfront funding, and serious tech skills aren’t required. With the flexibility to set your own schedule and call the shots, this...
- By Hannah Smith
- 7 min read
The LinkedIn professional networking platform has more than a billion members in 200 countries worldwide. Designed to put entrepreneurs, professionals, and talent in touch with each other, it can be an invaluable business...
- By 123 Reg
- 7 min read
Think like a Dragon. Know your numbers, your market, and your edge. These six questions could make or break your online business – whether you’re pitching for investment or just aiming to grow....
- By Will Stretton
- 6 min read
No one understands your business like you, but understanding your customers is an entirely different ball game. Even if you have some notion of who they are and how to cater to their...
- By Alexandra Gavril
- 6 min read
Did you know that it costs up to seven times more to acquire a new customer than it does to keep an existing one? Or that you are four times more likely to...
- By Alexandra Gavril
- 6 min read
Here’s a disheartening fact: It can cost up to 7x more to acquire a new customer than to keep an existing one. Also, according to Bain and Co., a 5% increase in customer...
- By Nick Leech
- 17 min read
Facebook has 829 million active users a day – so it’s clearly a place where your business can find customers. But cutting through the noise can be hard. Even if your company already...
- By Tim Fuell
- 2 min read
The 123-reg #uktour took a little breather today with our first seminar of the tour at the picturesque Newcastle Racecourse – a fine venue for a fine morning and early afternoon of business...
- By Will Stevens
- 5 min read
For people of all ages self-employment can be the key to a new lease of life. Here, two entrepreneurs who launched their own businesses after leaving work explain how they achieved both success...
- By Nick Leech
- 4 min read
Have you got a business idea that you think could form the basis of a successful company? In this video I’ll take you through the basic steps of testing your idea to see...
Online Marketing
Online Marketing
- By Will Stretton
- 6 min read
No one understands your business like you, but understanding your customers is an entirely different ball game. Even if you have some notion of who they are and how to cater to their...
- By Thom Harrison
- 8 min read
Businesses today all face the challenge of holding onto customers in a fiercely competitive online world. With so many options just a click away, shoppers can easily switch to a rival offering a...
- By Thom Harrison
- 9 min read
Google Ads is a tool that helps put your business in front of customers who might be searching for what you offer. By far the world’s leading Pay-Per-Click (PPC) advertising platform, it gives...
- By 123 Reg
- 5 min read
According to the latest report from creative agency, We Are Social, 56.2 million of us in the UK are active on social media—that’s 83% of the population! With such a massive audience to...
- By Alexandra Gavril
- 10 min read
Should your call to action (CTA) say “Find out more” or “Click here for more info”? If you run a sale, will “20% discount” result in more sales than “20% off”? Would you...
- By Alexandra Gavril
- 8 min read
The top two complaints after starting a new website? Why am I not getting traffic? and Why am I not making any sales? We’ve heard them a million times. As an enthusiastic small...
- By Alexandra Gavril
- 6 min read
While blogging is a fantastic way to share information about your business and industry, to educate your audience and build trust, it’s a one-way street. You’re the only one doing the talking. But...
- By Will Stevens
- 3 min read
Do your customers love hearing from you? It’s a big question and one that can be crucial to your sales. Email marketing is a great way to stay in touch with people who’ve...
- By Janah Jackman
- 7 min read
Live video is slowly being incorporated into many of the major social media channels, from Twitter’s Periscope to Instagram Live. But with 1.23 billion daily active users as of 2016, marketing on Facebook...
- By Matthew Butterfield
- 3 min read
In this Swift 6, we’ll look at what you need to do to make sure people trust your small business. If people don’t trust you, then they won’t buy from you. By implementing...